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Agency
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What you need to know before creating a social media RFP (template included)
Published on May 11, 2022 Reading time 6 minutes - Categories
Is social media outsourcing the best way to grow your presence?
Published on September 20, 2021 Reading time 7 minutes
Consumer Goods
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How to set ecommerce social media up for success
Published on July 20, 2021 Reading time 6 minutes - Categories
Think big, shop small: How to rev up your small business holiday marketing strategy
Published on November 24, 2020 Reading time 5 minutes
Finance & Banking
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How social media moves markets: Analyzing GameStop (GME) using social listening data
Published on January 28, 2021 Reading time 6 minutes
Food & Restaurants
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5 tips from the man behind #Sprinklegate
Published on April 7, 2022 Reading time 4 minutes
Gaming & Esports
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Twitch marketing: What it is and how brands can do it right
Published on September 3, 2020 Reading time 7 minutes - Categories
Captivating a global audience: Why social data is the key to your esports marketing strategy
Published on August 26, 2020 Reading time 7 minutes
Government
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Social media and government: how to keep citizens engaged
Published on January 13, 2022 Reading time 9 minutes - Categories
Social media and politics: 10 best practices for campaigns to know
Published on March 26, 2021 Reading time 7 minutes - Categories
How to write a white paper that inspires a year-long content strategy
Published on November 11, 2020 Reading time 8 minutes
Healthcare
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Why healthcare orgs should invest in social listening, stat
Published on August 10, 2020 Reading time 4 minutes
Higher Education
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Choose wisely: Higher education marketers take on College Decision Day
Published on May 9, 2022 Reading time 4 minutes - Categories
How higher education social media has evolved in Europe
Published on October 5, 2021 Reading time 7 minutes
Legal
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How to write a white paper that inspires a year-long content strategy
Published on November 11, 2020 Reading time 8 minutes
Media & Entertainment
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Social media and journalism: how to effectively reach the public
Published on May 11, 2020 Reading time 8 minutes - Categories
How to build a brand with celebrity social media management
Published on April 1, 2020 Reading time 8 minutes
Nonprofit
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Turning moments into momentum: How nonprofits can leverage #GivingTuesday year-round
Published on December 23, 2019 Reading time 5 minutes - Categories
Social Spotlight: How the ASPCA uses social to inspire action
Published on December 9, 2019 Reading time 5 minutes
Real Estate
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Real estate lead generation: How to build a pipeline using social media
Published on September 23, 2019 Reading time 7 minutes - Categories
5 Impressive advocacy examples proving that authenticity does pay off
Published on September 19, 2019 Reading time 6 minutes - Categories
How to effectively use social media for real estate
Published on August 22, 2019 Reading time 10 minutes
Recruiting
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How to Hire a Social Media Manager: A Recruiter’s Guide
Published on August 2, 2021 Reading time 7 minutes - Categories
How we designed a logo system for Sprout Social’s Business Resource Groups
Published on February 1, 2021 Reading time 6 minutes - Categories
11 Tips for LinkedIn recruiting to stand out from the crowd
Published on September 24, 2020 Reading time 7 minutes
Retail
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Mobile commerce: What it is and why you should care
Published on February 24, 2022 Reading time 7 minutes - Categories
Season’s greetings: Retailers can expect 18% more social messages during the holidays
Published on October 19, 2021 Reading time 6 minutes
Sports
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How elite brands get ahead with March Madness marketing
Published on March 22, 2022 Reading time 5 minutes - Categories
Big game, bigger ads: Which brands took the trophy in 2022?
Published on February 14, 2022 Reading time 3 minutes - Categories
How to use social media in sports to keep fans engaged
Published on August 11, 2020 Reading time 7 minutes
Technology & Software
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10 B2B social media post ideas to guarantee you’ll stand out
Published on February 22, 2021 Reading time 6 minutes
Travel & Hospitality
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Social Spotlight: Hilton’s pandemic strategy proves the business value of social
Published on April 22, 2021 Reading time 6 minutes