The complete guide to social media for small business
Welcome, small business marketers! We’ve been hard at work figuring out the strategies and tools that help small businesses succeed on social media, and we want to share that information with you! Social for Small Business Information Sources Sprout Social’s SMB Sales reps to uncover the most valuable tools, solutions,… Read More
9 Instagram analytics tools to help you crush it in 2019
January 10, 2019 — Instagram used to be a black hole in terms of third-party marketing tools. Fast forward to 2019 and times have… Read More
Create your social media campaign plan for 2019 (with editable worksheets)
January 2, 2019 — Welcome to planning season! For social marketers, this is the most exciting time of the year. Oftentimes it’s the most… Read More
3 ways to optimize your visual strategy with Instagram and Pinterest
December 20, 2018 — If a strong visual strategy is key to your business, it’s likely that you’ve spent countless hours – or dollars… Read More
Sprout Social Raises $40.5 Million Series-D Fundraising
December 19, 2018 — Sprout Social, a leading provider of social media marketing, analytics and advocacy solutions for business, today announced $40.5 million… Read More
Cross-network insights to drive your paid strategy
December 18, 2018 — The Facebook ads platform may have dominated the social advertising space at the onset, but marketers’ paid social strategies are… Read More
Twitter Cards: Everything you need to know
December 16, 2018 — There are more than 330 million monthly active users on Twitter. If that number isn’t significant enough to… Read More
Master the art of social media reporting (with our editable template)
December 14, 2018 — If you’re responsible for your business’ social presence, you might feel a bit under pressure. Totally understandable. Perhaps your boss… Read More
8 Twitter tools to complement your social media marketing
December 13, 2018 — With every year, new Twitter tools pop up and others die off. Here’s an updated list on which Twitter tools… Read More
Social media for franchise businesses
December 13, 2018 — There are nearly 1 million franchise operations in the United States, employing about 9… Read More
Social media checklist: Action items for social marketers in 2019
December 13, 2018 — Between running influencer programs and checking out the newest Instagram features, social media marketers in 2018 had a lot to… Read More
9 top social media scheduling tools to save time in 2019
December 12, 2018 — What do marketers want from social media in 2019? Based on what we saw in 2018, the answer is… Read More
Teamwork makes the dream work: Sprout Social Philanthropy Week 2018
December 11, 2018 — Every year, our team comes together around the winter holidays to support causes near and dear to our hearts. At… Read More
8 ways to effectively extend your Instagram reach
December 10, 2018 — The greater your Instagram reach, the more eyes you can get on your brand’s visual content. Seems like a no-brainer,… Read More
How to set SMART goals for social
December 10, 2018 — What are SMART goals? SMART goals are Specific, Measurable, Attainable, Realistic, and Time-bound. Building SMART goals, and measuring progress towards… Read More
Facebook Page publishing authorization: changes you need to know
December 7, 2018 — Businesses just can’t seem to catch a break from Facebook, can they? Kicking off 2018 with a reach-rocking algorithm… Read More
#SproutChat Calendar: Upcoming Topics for December 2018
December 6, 2018 — ‘Tis the season to focus, put all your 2019 planning into motion and get all your ducks in a row… Read More
Planning & executing social media for global brands
December 6, 2018 — When designing a social media strategy for a global brand, there are many things to take into consideration. Should you… Read More
11 copywriting tips for Facebook ads and chatbots
December 6, 2018 — Marketing and advertising have changed over the past decade or so. Television ads are muted; internet users can block advertising. Read More
How email marketing can amplify your social strategy
December 4, 2018 — It can seem like social media and email are completely separate things that have little to do with each other. Read More