7 Legitimate Benefits of Using Facebook Live for Business
May 24, 2017 — From text to images and video to live streaming, content has had a particular lifespan around engagement. Brands continue to look to engage audiences Read more...
How to Craft the Best Instagram Bios for Businesses
May 23, 2017 — On Instagram you have very limited space to grab someone’s attention. That’s why so many social media experts will put emphasis on crafting the Read more...
Know Your Limit: The Ideal Length of Every Social Media Post
May 22, 2017 — Trying to craft the perfect Tweet? Not sure how many hashtags it takes to improve your post’s engagement on Instagram? Stumped on how many Read more...
#SproutChat Recap: Engaging & Growing an Audience With Hashtags
May 19, 2017 — Hashtags are a powerful way to engage your audience and tap into relevant conversations. However, it can be difficult to determine the type of Read more...
6 Essential Steps to Increase Facebook Organic Reach & Grow Your Audience
May 17, 2017 — Far too often, brands spend days devising a Facebook marketing strategy only to see their post go live and ultimately show very little traffic Read more...
The Not-So Secret Dangers of Instagram Automation
May 16, 2017 — Managing an Instagram account takes a lot of time and effort. Replying to comments, posting new content, monitoring brand mentions and numerous other tasks fill Read more...
12 Little Known Instagram Hacks Brands Must Try
May 15, 2017 — Nearly a dozen new Instagram features were added in 2016, which means businesses have to step up their marketing game even more. Learning all Read more...
#SproutChat Recap: Running an Employee Advocacy Program
May 12, 2017 — Marketers know that a happy and engaged employee can be a brand’s number one advocate. However, it can be difficult to get buy in Read more...
6 Instagram Metrics That Truly Measure Your Efforts
May 9, 2017 — It’s just another normal day at the office as a social media manager. You start replying to Tweets, scheduling a few Facebook posts and Read more...
How to Create Achievable Social Media Goals
May 8, 2017 — Only 9% of people who make New Year’s resolutions feel like they succeeded. The most common reason resolutions fail is because they’re too broad Read more...
#SproutChat Recap: Collaborating With Multiple Team Members
May 5, 2017 — From multiple people responding to social posts to several stakeholders creating and planning content, collaborating on social can be a challenge. Luckily there are several strategies Read more...
11 Tips To Boost Your Social Media Marketing Productivity
May 4, 2017 — Social Media Managers are a special breed. You have to be organized, focused and socially aware. At the same time, you must also be highly skilled Read more...
Streamline Your Content Planning With Publishing Calendar Enhancements
May 4, 2017 — Last year we introduced new ways to use Sprout’s publishing calendar, including message volume indicators, message tags, and the ability to export for offline Read more...
7 Creative Ways to Use Social Media for PR
May 3, 2017 — There are many ways to use social media in your PR strategies. Whether or not you write press releases is not the key focus. Read more...
38 Benefits of Social Media Marketing Every Business Needs to Know
May 2, 2017 — Despite social media’s proven track record, there are still some companies who aren’t quite sold. Maybe you have questions about the value you’re getting Read more...
#NoTwoDays: A Day in the Life of Pete Haas of PCMag
May 1, 2017 — “Well, no two days are alike.” That is a common response to the question marketers get on a weekly basis: “What is your typical day Read more...
What Is Social Media Engagement & Why Should I Care?
May 1, 2017 — For numerous businesses, social media is a noisy and jam-packed place to try and build brand awareness. And the idea of social media management Read more...
#SproutChat Calendar: Upcoming Topics for May 2017
April 30, 2017 — We have a wide variety of topics to discuss in May at #SproutChat. Whether we’re talking about social team collaboration, employee advocacy programs or “social media savagery,” Read more...
#SproutChat Recap: Metrics That Matter
April 28, 2017 — Without looking at metrics, there is no way to tell if a marketing campaign is working. As a marketer, uncovering which metrics correlate with Read more...
How to Write a Blog Post Your Audience Can’t Resist Sharing
April 25, 2017 — Content is the lifeblood of social media marketing. If you don’t have anything worth sharing, you’ll never be able to build an audience, earn Read more...
