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Social Media Analytics

Browse the latest insights, updates and resources on metrics and reporting, and learn more about Sprout’s social media analytics tools.

Featured

Categories
- Customer Care
- Leveling Up
The most important social media metrics to track
Published on March 26, 2021 Reading time 10 minutes
Categories
- Social Media Analytics
12 of the best social media analytics tools for marketers
Published on May 4, 2023 Reading time 8 minutes
Categories
- Instagram
- Social Media Analytics
Instagram data: How to examine your performance
Published on April 5, 2021 Reading time 8 minutes

All Social Media Analytics

Categories
- Social Media Analytics
- Social Media Strategy
8 ways to use social media for market research
Published on May 30, 2023 Reading time 9 minutes
Categories
- Social Media Analytics
- Social Media Engagement
Social Media KPIs to leverage business growth
Published on May 17, 2023 Reading time 11 minutes
Categories
- Social Media Analytics
12 of the best social media analytics tools for marketers
Published on May 4, 2023 Reading time 8 minutes
Categories
- Marketing Disciplines
- Social Media Analytics
How to do market research: The complete guide for your brand
Published on April 13, 2023 Reading time 10 minutes
Categories
- Digital Transformation
- Social Media Analytics
Navigating a sea of screens: How social reinforces digital out-of-home ads
Published on March 30, 2023 Reading time 5 minutes
Categories
- Template
- Social Media Analytics
Find Your Next Social Media Management Tool With This Scorecard
Categories
- Customer Care
- Social Media Analytics
The social media customer service metrics that experts measure
Published on March 16, 2023 Reading time 7 minutes
Categories
- Webinar
- Community Management
Masterclass: How to Prepare Your Brand for a New Era in Social
Categories
- Social Media Analytics
- Social Media Strategy
The complete guide to TikTok analytics
Published on February 28, 2023 Reading time 7 minutes
Categories
- Social Media Analytics
- Social Media Strategy
23 essential Twitter statistics to guide your strategy in 2023
Published on February 27, 2023 Reading time 6 minutes
Categories
- Marketing Disciplines
- Social Media Analytics
7 social media management integrations brands need
Published on February 16, 2023 Reading time 10 minutes
Categories
- Customer Care
- Customer Experience
4 tips for managing customer data end-to-end (and how social media can help)
Published on February 13, 2023 Reading time 6 minutes
Categories
- LinkedIn
- Social Media Advertising
LinkedIn ads: the ultimate guide from zero to hero
Published on February 7, 2023 Reading time 12 minutes
Categories
- Template
- Social Media Analytics
The Social Media Metrics Map [Download Template]
Categories
- Marketing Disciplines
- Social Media Analytics
How to define and reach your target audience on social media
Published on February 1, 2023 Reading time 4 minutes
Categories
- Social Media Analytics
- Social Media Strategy
5 must-have social media dashboard templates for brands
Published on January 11, 2023 Reading time 8 minutes
Categories
- Social Media Analytics
- Social Media Engagement
Social media benchmarks by industry in 2023
Published on January 10, 2023 Reading time 7 minutes
Categories
- Leveling Up
- Social Media Analytics
How social media collaboration can boost your strategy’s impact
Published on January 3, 2023 Reading time 6 minutes
Categories
- Social Listening
- Social Media Analytics
10 effective social media automation tools to use in 2023
Published on December 20, 2022 Reading time 10 minutes
Categories
- Leveling Up
- Social Listening
Data storytelling: Adding meaning to metrics
Published on December 7, 2022 Reading time 10 minutes
Categories
- Facebook
- Social Media Advertising
Facebook Marketing Guide: 9 Strategies to Succeed
Published on December 6, 2022 Reading time 10 minutes

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