Amplify social reach and influence through advocacy

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A social marketer's no.1 challenge is proving ROI.

Employee advocacy is the new influencer marketing

Nearly one in two social marketers use influencer marketing as a part of their social strategy to extend brand reach, but what is it actually doing?

Sixty-one percent of consumers are more likely to research a product or service if a friend posts about the company compared to 36% if a product or service is mentioned by an influencer or celebrity.

The best influencers are those who are perceived as “regular people” with relatable experiences and opinions.

Source: Sprout Social Index, Q2 2018

The balance of power has shifted

Your employees and customer advocates are your most influential brand representatives on social.

Awareness

Increase the reach of your brand messaging with organic sharing through a managed advocacy program.

Brand perception

Activate employees to share authentic brand and company news and information through their personal social networks.

Content curation

Source and provide advocates with brand and industry-adjacent content to increase authority and aid in social selling.

Sprout customers drive awareness and positive brand perception through advocacy

Our software that helps more than 24,000 leading brands get closer to their customers.

City of Las Vegas logo
Employees are the most believable resource out there. When our employees are turning around and sharing a media story, it's more credible, because people identify more with people than with a city seal or city hall logo.

Jennifer Davies
City of Las Vegas

Give your employees a simple way to amplify your brand’s reach

Let us show you how to turn your workforce into a powerful and authentic marketing engine with Bambu, Sprout’s advocacy platform.

What can I expect?

  • Overview of Bambu’s solutions and different use cases for your business
  • Brief assessment of your team’s needs to determine if we’re a good fit for each other
  • 15–20 minute demo of Bambu’s employee advocacy platform
  • No commitment required