Enterprise Social Media Management

Transform social insights into business intelligence

Staying one step ahead of the competition while meeting the needs of consumers is key to your success. Powered by an intuitive platform, automation and AI-driven technology, Sprout equips companies with the social management and business intelligence solutions you need to maintain your competitive and innovative edge.

A smiling Sprout user shown with snapshots of the Sprout platform representing the full scope of social management capabilities.
A smiling Sprout user shown with snapshots of the Sprout platform representing the full scope of social management capabilities.

Enterprise Social Media Management

Transform social insights into business intelligence

Staying one step ahead of the competition while meeting the needs of consumers is key to your success. Sprout equips companies with the social management and business intelligence solutions you need to maintain your competitive and innovative edge.

Trusted by 30,000+ world-class brands and organizations of all sizes

Capture real-time audience insights

Insights from social listening support cross-functional departments from sales to HR, inform your next product launch and even uncover new business opportunities. With Sprout’s AI-powered Social Listening tool, gain business-critical learnings from millions of unfiltered thoughts, opinions and feedback to upgrade your current strategy and guide future action.

The Competitive Topic Summary is just one of Sprout’s competitive analysis tools, which pull even more business-critical industry insights into your Listening dashboards.
See Listening Features
James Hardie

“I love the social listening tools. Listening not only helps us better understand what the conversations are about our brand in the digital space, it lets us make sure we’re dominating share of voice in our industry in a relevant, impactful and positive way.”

Kara Wenman Digital Content Marketing Manager, James Hardie

James Hardie

“I love the social listening tools. Listening not only helps us better understand what the conversations are about our brand in the digital space, it lets us make sure we’re dominating share of voice in our industry in a relevant, impactful and positive way.”

Kara Wenman Digital Content Marketing Manager, James Hardie

Demonstrate the impact and ROI of social

Analyzing campaign results and content performance helps maximize positive outcomes, but predetermined metrics and prepackaged market research reports can limit you. Sprout’s analytics tools give you the flexibility to tailor reports and share the data that matters most across your org.

Optimize campaign performance

Monitor the ongoing impact of campaigns across channels and make adjustments to high or low-performing campaigns in real time.

Monitor the content and performance of multiple campaigns simultaneously, with options to preview published and scheduled posts in your content calendar.
Monitor the content and performance of multiple campaigns simultaneously, with options to preview published and scheduled posts in your content calendar.

Optimize campaign performance

Monitor the ongoing impact of campaigns across channels and make adjustments to high or low-performing campaigns in real time.

Take control

Select custom date ranges, metrics and visualizations that reflect your organization’s KPIs and highlight new insights that influence your social strategy.

The Paid Performance Report allows users to create custom detailed charts to analyze and compare paid campaign performance.

Share with ease

Provide a feedback loop to teams across your org and external partners with presentation-ready reports, shareable report links and recurring report delivery to key stakeholders.

The Share button lets users download reports to CSV and PDF files, and send or schedule email delivery of the PDF.
The Share button lets users download reports to CSV and PDF files, and send or schedule email delivery of the PDF.

Share with ease

Provide a feedback loop to teams across your org and external partners with presentation-ready reports, shareable links and recurring report delivery to key stakeholders.

Gain competitive advantage

Track competitor performance across social to benchmark against your own and identify new opportunities to stay ahead.

Sprout’s Instagram Competitor Report includes performance stats and averages, like most popular posts and hashtags, so you can see how your brand stacks up against your industry

Get more support & more ROI with Premier Success

Premier Success consultants work side-by-side with your team to develop and execute a strategy based on the latest trends and market insights—helping you achieve greater impact in your entire business.

Trusted partnerships & integrations across leading platforms

Sprout builds and maintains strong network partnerships and integrations to help you unify your customer touch points and keep pace with changes in the social landscape.

Offer personalized support across the customer lifecycle

Today’s consumers expect a seamless experience across their entire journey and on their channel of choice: social media. Sprout’s AI and automation-powered engagement tools help you meet customers’ evolving needs.

See our engagement tools
See our social commerce tools
See our social CRM tools
See our reporting tools

Top features for Enterprise social media management

  • Social CRM

    Access conversation histories and relevant contact details to offer personalized responses and in turn, build loyalty.

  • Team Reports

    Improve efficiencies by analyzing how quickly your team members reply to inbound messages and how effectively they complete tasks.

  • Message Tagging

    Label and sort messages to uncover insights related to specific workflows, business objectives and marketing strategies.

  • Seamless Integrations

    Optimize data with relevant information right at your fingertips using CRM, helpdesk and commerce integrations.

  • Bot Builder

    Create automated chatbots to quickly respond to incoming messages, resolve support issues and share information.

  • Task Assignment

    Delegate messages to specific team members and measure users’ efficiency based on tasks assigned and completed.

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Transparent practices, reliable systems and a secure platform

A relationship with Sprout is built on trust. That's why we prioritize security and data privacy for all 30,000+ customers.

See our tools in action

We look forward to showing you how our platform can help you serve the needs of your entire business, from industry insights and competitive intelligence to customer service, data and analytics.

Schedule a demo to:

  • Have a brief conversation to assess what Sprout can do to help your business
  • Get a live product tour with insight into how to get the most benefit from Sprout
  • Discuss your needs and goals to determine the best path forward for your organization
  • See the power of our tools firsthand with no commitment required

The Enterprise Growth Report

Download this report which draws on data from the Sprout Social Index™, Edition XVII to transform your enterprise social media management strategy into a companywide growth engine.

The Ultimate List of Social Media KPIs to Leverage Business Growth

Where some brands falter is tracking the numbers that reflect all your hard work. That’s where social media KPIs come into play.

How Atlassian uses Sprout to enhance social media ROI

Learn how Atlassian uses Sprout Social to define and measure success with reporting, supercharge their customer care, save time with collaborative tools and power community management.