Social Media Marketing

Master social media marketing with Sprout Social. Discover resources, guides, and insights to drive results and grow your online presence.

Featured

Categories
- Social Media Marketing
Social media marketing: What it is and how to build your strategy
Published on February 19, 2025 Reading time 33 minutes
Categories
- Guide
- Social Media Marketing
Social Marketing Guide: 7 Steps To Creating a Winning Strategy
Categories
- Social Media Marketing
- Social Media Trends
80+ Must-know social media marketing statistics for 2025
Published on February 20, 2025 Reading time 10 minutes

All Social Media Marketing

Categories
- AI
- Social Media Marketing
20 Sprout Social features you might not know about
Published on June 12, 2025 Reading time 11 minutes
Categories
- Facebook
- Social Media Analytics
How to measure your Facebook marketing ROI
Published on June 10, 2025 Reading time 10 minutes
Categories
- Social Media Engagement
- Social Media Marketing
How to get more views on YouTube: 18 ways to promote your channel
Published on June 10, 2025 Reading time 16 minutes
Categories
- Instagram
- Social Media Content
20 Instagram post ideas to give your brand a boost
Published on June 10, 2025 Reading time 9 minutes
Categories
- Branding & Creative
- Facebook
Always Up-to-Date Guide to Social Media Video Specs [Facebook, Instagram, TikTok, X, YouTube, LinkedIn, Pinterest, Snapchat]
Published on June 9, 2025 Reading time 16 minutes
Categories
- Social Media Marketing
- Social Media Strategy
The state of social media in 2025: Data from Sprout’s latest pulse survey
Published on June 4, 2025 Reading time 5 minutes
Categories
- Social Media Content
- Social Media Marketing
20 TikTok video ideas to boost engagement
Published on June 3, 2025 Reading time 9 minutes
Categories
- Social Media Marketing
- Social Media Strategy
How to find your brand’s niche on social media
Published on June 3, 2025 Reading time 10 minutes
Categories
- Data Report
- Higher Education
The 2025 Content Benchmarks Report: Schools & Education
Categories
- Data Report
- Healthcare
The 2025 Content Benchmarks Report: Healthcare
Categories
- Social Media Advertising
- Social Media Marketing
TikTok Promotion: Boost your visibility in 2025
Published on May 30, 2025 Reading time 7 minutes
Categories
- Webinar
- All Networks
From Viral to Valuable: A Masterclass with Duolingo’s Zaria Parvez
Categories
- Social Media Marketing
- Social Media Strategy
Social media ROI statistics marketers need to know in 2025
Published on May 29, 2025 Reading time 7 minutes
Categories
- Instagram
- Social Media Marketing
The complete guide to finding your Instagram target audience
Published on May 28, 2025 Reading time 8 minutes
Categories
- Instagram
- Social Media Engagement
How to get more followers on Instagram: 5 strategies to grow your audience
Published on May 23, 2025 Reading time 12 minutes
Categories
- Data Report
- Social Media Analytics
The 2025 Content Benchmarks Report: Travel & Hospitality
Categories
- Nonprofit
- Social Media Marketing
A masterclass in nonprofit social media marketing: Expert ideas from GivingTuesday
Published on May 22, 2025 Reading time 9 minutes
Categories
- LinkedIn
- Social Media Advertising
The ultimate guide to LinkedIn ads: Mastering your B2B marketing
Published on May 21, 2025 Reading time 11 minutes
Categories
- Branding & Creative
- Social Media Content
Post Performance Report: The best brand milestone campaigns on social
Published on May 21, 2025 Reading time 7 minutes
Categories
- Retail
- Social Commerce
What is social commerce? Stats, trends and tips marketers should know for 2025
Published on May 20, 2025 Reading time 17 minutes
Categories
- Social Media Marketing
One to watch: What is Bluesky?
Published on May 19, 2025 Reading time 7 minutes

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