Higher Education

Discover how colleges and universities use social media to recruit prospective students, engage alumni and foster a connected campus community.

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Categories
- Guide
- Community Management
Higher Ed Playbook: Using Social to Unite Your University
Categories
- Case Study
- Community Management
Indiana University uses Sprout to empower decision making

All Higher Education

Categories
- Case Study
- Higher Education
How VCU scales content with the Sprout Social Canva Integration
Categories
- Webinar
- Higher Education
The Digital Doorstep: Notre Dame’s Social Intelligence Guide to Authentic Storytelling
Categories
- Facebook
- Higher Education
How to improve alumni engagement with social media: A guide for UK institutions
Published on February 3, 2026 Reading time 12 minutes
Categories
- Higher Education
- Influencer Marketing
42 top student influencers for UK universities to partner with
Published on January 19, 2026 Reading time 12 minutes
Categories
- Higher Education
- Social Media Marketing
How to use social media for international student recruitment in the UK
Published on September 24, 2025 Reading time 10 minutes
Categories
- Higher Education
- Social Media Marketing
Post Performance Report: Universities acing social media
Published on September 15, 2025 Reading time 8 minutes
Categories
- Bluesky
- Higher Education
How Bluesky is offering new opportunities for universities
Published on September 4, 2025 Reading time 8 minutes
Categories
- Higher Education
- Social Media Strategy
Making the most of TikTok: A guide for UK universities
Published on August 6, 2025 Reading time 16 minutes
Categories
- Data Report
- Higher Education
The 2025 Content Benchmarks Report: Schools & Education
Categories
- Finance & Banking
- Government
Social media resources for highly regulated industries
Published on April 11, 2025 Reading time 0 minutes
Categories
- Higher Education
- Social Media Marketing
Post Performance Report: Higher ed institutions raising the bar on social
Published on September 16, 2024 Reading time 7 minutes
Categories
- Higher Education
- Social Media Management
Higher education social media strategy: How Gettysburg College makes the grade
Published on June 11, 2024 Reading time 8 minutes
Categories
- Future of Marketing
- Higher Education
3 Institutions leading a masterclass on TikTok for higher education
Published on February 12, 2024 Reading time 11 minutes
Categories
- Higher Education
- Social Media Marketing
15 ways to use social media for education
Published on September 6, 2023 Reading time 10 minutes
Categories
- Data Report
- Higher Education
Higher Education Social Media Benchmarks for 2023
Categories
- Higher Education
- Social Listening
Choose wisely: Higher education marketers take on College Decision Day
Published on May 9, 2022 Reading time 4 minutes
Categories
- Case Study
- Community Management
All aboard: How Purdue University increased their social media engagement by 24%
Categories
- Higher Education
- Social Media Engagement
There are no shortcuts to a sustainable social media strategy
Published on September 20, 2021 Reading time 3 minutes
Categories
- Case Study
- Higher Education
How Texas A&M uses Sprout Social to build communities and accessible content
Categories
- Customer Care
- Higher Education
How to manage multiple Twitter accounts easily
Published on June 22, 2020 Reading time 7 minutes