TikTok management tools for business
Optimize and grow your end-to-end TikTok marketing strategy with video scheduling, comment management and presentation-ready analytics.
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Analyze and improve your marketing with TikTok analytics
Make informed decisions and improve your video performance by measuring your TikTok metrics in Sprout’s reporting suite.
![Measure and compare your TikTok metrics in Sprout’s reports](https://media.sproutsocial.com/uploads/UI_Reports_TikTok_Top_Posts@2x.png)
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Compare your results over time
See how your videos perform over custom time periods to decide which content ideas are outperforming others.
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Measure everything from one view
Evaluate all of your TikTok-specific metrics in one view with the TikTok Profiles Report.
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Compare across social networks
Analyze how TikTok posts perform compared to your other networks with cross-network reports.
Respond quickly to incoming TikTok video comments
Efficiently address your customer needs and build greater brand loyalty with an organized Smart Inbox to manage your TikTok comments and engagements.
![From Sprout's Smart Inbox, you'll see TikTok comments alongside messages from all major social networks.](https://media.sproutsocial.com/uploads/UI_Engagement_Smart_Inbox_TikTok_Reply@2x.png)
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Stay organized by adding TikTok to your community care strategy
Never miss an opportunity to connect with your audience by managing TikTok messages alongside all major social networks.
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Prioritize important comments
Surface and respond to your most urgent messages by automatically categorizing and assigning comments with custom Inbox Rules.
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Measure your team’s effectiveness
Increase team productivity and track efficiency as they respond to incoming messages with the Inbox Activity Report.
Easily plan and publish TikTok videos
Keep your content planning organized, automate your time-consuming video scheduling, and add checkpoints to ensure your videos are ready to publish.
![Schedule your TikTok videos with Sprout's content calendar and Compose options](https://media.sproutsocial.com/uploads/UI_Publishing_Compose_Network_Preview_TikTok@2x.png)
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Plan your entire content strategy from one place
Manage TikTok videos and campaigns alongside other networks in a centralized Content Calendar.
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Take the manual work out of posting your videos
Schedule videos at the best times for your audience using Optimal Send Times.
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Keep your content on-brand and approved
Ensure videos are reviewed before they’re published with Message Approval Workflows.
Partnerships & integrations across leading platforms
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Sprout is a leading social media management platform that provides world-class engagement, publishing, analytics and collaboration tools for teams of all sizes.