How to Maximize Your Social Media ROI

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Webinar Details

Whether you are a full service, digital marketing or advertising agency, it takes time and resources to manage multiple clients and execute on a successful social media strategy on their behalf. There are different strategies you need to embrace and metrics you need to measure. Before your clients invest a ton of money with your agency on their social media efforts, you will need to create a compelling game plan.

That’s why we have asked Neal Schaffer, Co-Founder of Maximize Your Social, to join our webinar and share insights on how your agency can successfully execute on your clients’ social media strategies. In this webinar, we will discuss:

  • The evolution of social media
  • Criticalness of a social media strategy
  • How to manage all of your clients from a centralized platform
  • The importance of your team structure
  • Social Media Metrics and KPIs

The Presenters

Neal Schaffer

Co-Founder
Maximize Your Social

Neal Schaffer is a leader in helping businesses Maximize Your Social. International keynote speaker, university educator, award-winning author, and consultant to businesses large and small, Neal focuses his work on social media strategy and educating the social media industry through co-founding the Social Tools Summit, creating the Maximize Social Business blog, and forming the Social Media Center of Excellence community for social media professionals. @nealschaffer

Sarah Nagel

Senior Manager, Brand Advocacy & Community
Sprout Social

Sarah Nagel is the Senior Manager, Brand Advocacy & Community at Sprout Social. She heads community building initiatives and Sprout’s advocacy program, Sprout All Stars. Sarah is a champion for empowering passionate customers and believes in the huge impact an engaged community can have on an organization’s bottom line. Outside of work, she loves home renovation projects, spending time with her husband and two rescue dogs and making the best guacamole you’ve ever had. @sprout_sarah

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