Powerful Facebook Analytics for Social Business

Sprout’s Facebook analytics tools use Facebook Insights data to create intuitive, beautifully designed reports that are easily exportable at no extra cost.

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No credit card required. No software to install.

Easily access total and average Page impressions by day of the week.

View impressions by post type and understand how they are being served.

Leverage impression data by location, age, and gender to better target future posts.

Make Sense of Your Page Growth

Measure fan growth and determine if it’s being influenced by content performance.

  • Track likes over time to identify peaks and valleys in fan growth.
  • See how fan growth may correlate with a rise or fall in stories created.
  • Determine the best day of the week to post by tracking when your fans tend to create stories.
Sprout's Cross-Network Post Performance Report surfaces your top posts, plus their engagement rates and detailed performance metrics.

Discover What Resonates with Your Fans

Identify your best content and understand how it is being shared throughout the Facebook ecosystem.

  • View a snapshot of your content mix to see how often you’re sharing links, photos or videos.
  • Dig into post-level Facebook Insights—including likes, comments, shares, reach and engaged users.

Go beyond reporting, start analyzing

Experience the power of Facebook reporting and deep Facebook analytics together. Access hundreds of paid and organic Facebook data points—including Facebook video performance and detailed web conversion metrics—and tap into dynamic data visualizations.

Check out Sprout’s Premium Analytics package

Unlimited Presentation-Ready Reports

Sprout’s reports are designed to make Facebook analytics digestible and ready to present.

  • Customize reports with your own logo—a great tool for agencies managing multiple client accounts.
  • Export presentation-ready PDF reports or access the raw Facebook Insights data in CSV format.

Try Sprout Social free for 30 days or click to lLearn more about Sprout’s analytics suite.

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