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A powerful solution for social media management

Our all-in-one social media management platform unlocks the full potential of social to transform not just your marketing strategy—but every area of your organization.

No credit card required.

The leading platform to extract real business value from social

Sprout Social is proud to be a leader in usability, customer support and satisfaction, ROI and user adoption, as awarded by top-tier software review sites.

G2 Top 100 Software Products, Best Software Awards 2023 2021 Capterra Shortlist award for Social Media Marketing Software2022 Top Rated award from TrustRadius

Explore Features

The Competitive Topic Summary is just one of Sprout’s competitive analysis tools, which pull even more business-critical industry insights into your Listening dashboards.
Sprout Social's Employee Advocacy solutions shows how to find and create stories to share, with inline metrics and reports available.
Sprout’s Instagram Business Profiles Report allows you to view your key profile performance metrics like impressions, engagement and link clicks within a given reporting period.

Listening

Understand your audience

Uncover trends and actionable insights from social data to inform brand and business strategy.

Explore our Listening features

Publishing

Reach your audience

Plan, organize, schedule and deliver content as a team with cross-network social publishing.

Explore our Publishing features

Engagement

Engage your community

Streamline social monitoring and improve responsiveness with a unified inbox.

Explore our Engagement features

Analytics

Measure your performance

Drive strategic decision making across the business with rich social data and dashboards.

Explore our Analytics features

Employee Advocacy

Build your brand

Give your employees a simple way to share curated content across their social networks.

Explore our Advocacy features

Trusted by 30,000 world-class brands and organizations of all sizes

Sprout customers are industry leaders who embrace social media as a vital part of their overall business strategies—and the key to making deeper connections with their audience.

Havas
Unicef
IHG
Purdue University
eventbrite
Tumi
Subaru
Columbia
Shopify

Customer Testimonials

Donors Choose
Headshot of Katie Bisbee Headshot of Katie BisbeeHeadshot of Katie Bisbee
Donors Choose
We’re an incredibly data-driven organization, and social is no exception. Sprout allows us to analyze and track trends on social media to make sure our content is resonating, and the time we’re spending has a much greater impact.

Katie Bisbee, Chief Marketing Officer at DonorsChoose

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Tuft & Needle
Headshot of Aaron Bata Headshot of Aaron BataHeadshot of Aaron Bata
Tuft & Needle
What customers really care about is person to person connection. We had a lot of blind spots in our social customer care, so bringing on a partner like Sprout was incredibly important.

Aaron Bata, Head of Customer Experience at Tuft & Needle

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Chicago Bulls
Headshot of Luka Dukich Headshot of Luka DukichHeadshot of Luka Dukich
Chicago Bulls
Sprout gives us the ability to see what types of campaigns are working in real time, as well as the ability to adjust appropriately. I don’t think we’ve ever had a tool that’s been able to so quickly provide us with feedback.

Luka Dukich, Senior Digital Content Manager with the Chicago Bulls

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See more customer stories

Change the way you see social, transform the way you do business

Customers share why they choose Sprout’s social media management software and solutions.

Social solutions designed with your whole business in mind

Confident social media manager looking at her phone with a calendar on the wall behind her.

Social media managers and marketers

Spend less time on manual tasks and more time connecting with your audience through authentic and personalized experiences.

See social media management solutions
Smiling customer care agent wearing a headset and responding to multiple messages on their laptop.

Social customer care agents

Deliver the kind of responsive, tailored customer care and support that inspires long-term satisfaction and loyalty.

See customer care solutions
Focused social strategist writing on his tablet with a graph in the background.

Social analysts and strategists

Illuminate business-critical insights by tapping into the world’s largest and most transparent focus group: social media.

See data and intelligence solutions
See social differently See social differently

No credit card required.