Product updates
Browse our latest product innovations, all designed to help you work faster and smarter with Sprout. Want to see the updates in action? Set up a walkthrough.
Breaking Ground Q4 Launch Event
Join us for a fast-paced 60-minute virtual event featuring the most exciting recent updates to the Sprout platform. See how our latest innovations will set you up for your next big win on social with better productivity and smarter, faster ways to make an impact. You'll also get an exclusive sneak peek of what's coming next!
AI & automation
Champion new strategies with instant performance insights
Generate curated analyses and impress leaders with high-quality insights for every reporting widget using Analyze by AI Assist.
See what’s driving notable conversations
Identify trends and insights faster with a powerful sentiment view of active conversations.
Learn moreAnalyze trends in your comments section
Understand the ‘why’ behind performance and inform future strategy with Comment Sentiment in Reports.
Discover insights tailored to your industry
Accelerate your discovery of insights using pre-built Listening Themes, with Healthcare and Higher Education available now.
See how our AI & automation advancements can help you work smarter
Network integrations
Amplify your brand’s voice on Threads
Expand your Threads engagement strategy with the ability to view, moderate and reply to comments directly from the Smart Inbox.
Learn moreCustomer care
Quickly and accurately gain context for cases
Get a full historical view of each customer case, including public social messages and any related private messages.
Learn moreAuto-classify incoming messages for swift resolution
Resolve high-priority cases first with a machine learning model that categorizes messages based on needs.
Learn moreEscalate & reopen support cases automatically
Never lose track of a closed case again with automated status updates and sentiment flags.
Learn moreSharpen your next social care moves with one of our experts
A few more product updates you’ll love
Reach new audiences with Snapchat
Explore market trends, identify competitive insights and connect with target audiences on Snapchat.
Learn moreActivate data-powered campaigns with confidence
Access quick insights and tips with a new metrics lexicon and helpful call-outs and icons.
Learn moreCustomize faster across multiple widgets
Use bulk-level filters in My Reports for quicker customization and insights.
Learn moreMake sharing way more fun
Motivate users by setting point-based values for actions in Advocacy.
Learn moreUnderstand your overall Advocacy impact
Add common Advocacy metrics and widgets to My Reports, including Shares by Network and User Behavior.
Learn moreStreamline content creation with Optimizely in Sprout
Import draft social media content and effortlessly automate your scheduling workflows.
Learn moreGet the extra details you need to make the most of every update
Watch the Q3 2024 launch event
From product walkthroughs and exclusive sneak peeks to social industry insights and tips, this virtual event covers major Q3 news in just 60 minutes.
Watch now“Analyze by AI Assist has been a game changer for how I approach content and campaign analysis...What could previously take me hours of manual effort — such as identifying trends, measuring performance, and generating insights — can now be done in minutes. I couldn’t be happier with the difference it’s made!”
Erica Bufford | Social Listening and Reporting
Tesco
Let’s talk new ways to work faster and smarter with Sprout
Go in-depth to find out how new product capabilities will transform your daily routines and strategic vision. Drop us a line here and we’ll set up some time to chat 1:1.
Learn more about your account features.
Visit the Learning Portal