Social Media Analytics

Browse the latest insights, updates and resources on metrics and reporting, and learn more about Sprout’s social media analytics tools.

Featured

Categories
- Social Media Analytics
Social media analytics: The complete guide
Published on September 10, 2025 Reading time 13 minutes
Categories
- Social Media Analytics
The social media metrics to track in 2025 (and why)
Published on June 26, 2025 Reading time 23 minutes
Categories
- Social Media Analytics
- Social Media Strategy
Hashtag analytics: Your complete guide to tracking hashtag performance
Published on September 10, 2025 Reading time 12 minutes

All Social Media Analytics

Categories
- Facebook
- Social Listening
Facebook automation: The ultimate guide for your brand
Published on October 22, 2025 Reading time 8 minutes
Categories
- Social Media Analytics
- Social Media Strategy
13 YouTube analytics tools to improve your marketing in 2025
Published on October 16, 2025 Reading time 7 minutes

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Categories
- Community Management
- Facebook
Facebook Group marketing: How to build a thriving community
Published on October 14, 2025 Reading time 11 minutes
Categories
- Social Media Analytics
- Social Media Marketing
SEO and social media: How to amplify your visibility
Published on October 13, 2025 Reading time 10 minutes
Categories
- Branding & Creative
- Social Media Analytics
How to measure brand awareness: 10 metrics to track
Published on October 8, 2025 Reading time 10 minutes
Categories
- Instagram
- Social Media Analytics
Instagram automation: Maximizing efficiency without losing the human touch
Published on October 3, 2025 Reading time 10 minutes
Categories
- All Career Growth
- Social Listening
The top 13 Twitter (X) monitoring tools you need to know about in 2025
Published on September 22, 2025 Reading time 9 minutes
Categories
- LinkedIn
- Social Media Analytics
LinkedIn analytics: The complete guide for tracking metrics in 2025
Published on September 18, 2025 Reading time 14 minutes
Categories
- Facebook
- Social Media Analytics
Facebook reach: What it is and how to increase yours quickly
Published on September 16, 2025 Reading time 8 minutes
Categories
- Social Media Analytics
- Twitter
14 X (Twitter) analytics tools to amplify your strategy
Published on September 11, 2025 Reading time 13 minutes
Categories
- Social Media Analytics
- Social Media Strategy
Hashtag analytics: Your complete guide to tracking hashtag performance
Published on September 10, 2025 Reading time 12 minutes
Categories
- AI Marketing
- Social Media Analytics
7 AI tools for data analytics: A marketer’s guide
Published on September 10, 2025 Reading time 7 minutes
Categories
- Social Media Analytics
- Social Media Management
Social media security best practices to keep your company and customer data safe
Published on September 10, 2025 Reading time 11 minutes
Categories
- Competitive Strategies
- Social Media Analytics
15 competitor analysis tools to keep tabs on your competition
Published on September 9, 2025 Reading time 12 minutes
Categories
- Social Media Analytics
The business value of social media is evolving
Published on September 8, 2025 Reading time 7 minutes
Categories
- Social Media Analytics
- Social Media Engagement
Share of voice: What it is and how to measure it
Published on September 4, 2025 Reading time 11 minutes
Categories
- Customer Care
- Marketing Disciplines
21 Must-have digital marketing tools to help you grow
Published on August 28, 2025 Reading time 11 minutes
Categories
- Influencer Marketing
- Social Media Analytics
12 top influencer analytics tools to boost your campaign ROI
Published on August 28, 2025 Reading time 12 minutes
Categories
- Webinar
- Consumer Goods
Social Strategies That Leave No Crumbs with Nutter Butter & Oatly
Categories
- Social Listening
- Social Media Analytics
What is brand monitoring and why is it important? [+ tools]
Published on August 20, 2025 Reading time 11 minutes

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