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Social media analytics: The complete guide
Published on September 10, 2025
Reading time 13 minutes
Social Media Analytics
Browse the latest insights, updates and resources on metrics and reporting, and learn more about Sprout’s social media analytics tools.
Featured
- Categories
The social media metrics to track in 2025 (and why)
Published on June 26, 2025 Reading time 23 minutes - Categories
Hashtag analytics: Your complete guide to tracking hashtag performance
Published on September 10, 2025 Reading time 12 minutes
All Social Media Analytics
- Categories
Best social media listening tools for your brand in 2025
Published on November 27, 2025 Reading time 13 minutes - Categories
Best social media monitoring tools for 2026
Published on November 27, 2025 Reading time 13 minutes - Categories
How to use Facebook audience insights for more effective targeting
Published on November 25, 2025 Reading time 8 minutes - Categories
How to create a competitive analysis report: The complete guide with examples and tools
Published on November 25, 2025 Reading time 9 minutes - Categories
4 free social media campaign templates you can use right now—and why you need one
Published on November 25, 2025 Reading time 6 minutes - Categories
Instagram engagement rate: the ultimate guide to calculation, benchmarks and best tips
Published on November 25, 2025 Reading time 11 minutes - Categories
How to use LinkedIn hashtag analytics to boost content reach
Published on November 24, 2025 Reading time 7 minutes - Categories
How to boost Instagram impressions and reach in 2026
Published on November 24, 2025 Reading time 12 minutes - Categories
Instagram social listening: Transform your brand’s strategy
Published on November 18, 2025 Reading time 12 minutes - Categories
YouTube analytics: How to analyze your YouTube data
Published on November 12, 2025 Reading time 9 minutes - Categories
How to analyze Twitter (X) followers effectively
Published on November 12, 2025 Reading time 9 minutes - Categories
14 Facebook analytics tools to measure your marketing success in 2026
Published on November 11, 2025 Reading time 12 minutes - Categories
How to be successful on Instagram: From fundamentals to full-funnel
Published on November 11, 2025 Reading time 10 minutes - Categories
How to use Twitter hashtags: Find trending X hashtags [2025]
Published on November 6, 2025 Reading time 10 minutes - Categories
YouTube metrics that drive growth and business impact
Published on November 6, 2025 Reading time 10 minutes - Categories
Facebook monitoring made easy: A guide for social marketers
Published on November 6, 2025 Reading time 7 minutes - Categories
How to do a Facebook audit in 30 minutes or less
Published on November 5, 2025 Reading time 8 minutes - Categories
Why you need to share an executive summary of your social media reports with leadership
Published on November 5, 2025 Reading time 7 minutes - Categories
How to analyze Twitter data for actionable insights
Published on November 4, 2025 Reading time 11 minutes
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![[Afterpost] 2025 Index](https://media.sproutsocial.com/uploads/2025/01/index-2025_afterpost.png)
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