Sprout Social's Commitment to Responsible AI
AI is reshaping how we work—but trust and integrity must lead the way. Learn how Sprout Social builds AI with security, transparency, and fairness at its core to help you scale confidently and ethically.
Sprout Social’s AI and Automation
AI and automation is embedded across Sprout's entire intutive platform, enabling your team to work smarter, unlock creativity and increase social media’s business impact exponentially.
Our proprietary AI and automation accesses more than 10 years of historical social data sets to deliver precise outputs tailored to your social media needs. Paired with LLM integrations including OpenAI and Claude, Sprout delivers elevated insights, built on a foundation of rigorous privacy and data compliance.
Make better business decisions with key insights from social media data and other networks.
Analyze customer insights to effectively prioritize and tailor agent responses.
Let AI and automation take on manual processes and consolidate your work.
Harness the power of AI, protected by Sprout's enterprise privacy & security measures.
Sprout processes over one billion messages a day
Sprout delivers a 233% return on investment
Our seamless onboarding approach will help you quickly capitalize on the benefits of AI and automation. Let Sprout’s AI Assist and automation technology alleviate your manual work in engagement, publishing, analytics, employee advocacy and social listening.
Accelerate response times with a unified inbox, so you can spend more time connecting on a human level with customers.
“ Analyze by AI Assist has been a game changer for how I approach content and campaign analysis… What could previously take me hours of manual effort — such as identifying trends, measuring performance, and generating insights — can now be done in minutes.”
Erica Bufford, Social Listening and Reporting, Tesco
Let us show you how to drive impact in your organization with AI and automation built for social media.
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AI is reshaping how we work—but trust and integrity must lead the way. Learn how Sprout Social builds AI with security, transparency, and fairness at its core to help you scale confidently and ethically.
At Sprout Social, we’re committed to leveraging the best technology available to streamline our processes and deliver better results for our team—and our customers. Luckily, this includes our very own product, and what does that make us? Customer Zero.
Artificial intelligence (AI) is supercharging social media marketing. Think of AI social media tools like Sprout Social as your marketing pit crew. They can fine-tune your social media engine, swap out tired tactics and keep you running at peak performance—they just can’t drive the car.