Social Media Marketing

Master social media marketing with Sprout Social. Discover resources, guides, and insights to drive results and grow your online presence.

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Categories
- Social Media Marketing
Social media marketing: What it is and how to build your strategy
Published on February 19, 2025 Reading time 33 minutes
Categories
- Guide
- Social Media Marketing
Social Marketing Guide: 7 Steps To Creating a Winning Strategy
Categories
- Social Media Marketing
- Social Media Trends
80+ Must-know social media marketing statistics for 2025
Published on February 20, 2025 Reading time 10 minutes

All Social Media Marketing

Categories
- Social Media Engagement
- Social Media Marketing
How Twitter verification works
Published on August 23, 2021 Reading time 5 minutes
Categories
- Facebook
- Instagram
A guide to hashtag campaigns for marketers
Published on August 16, 2021 Reading time 8 minutes
Categories
- Webinar
- LinkedIn
When Paid Meets Organic: Your Complete Guide to Building a B2B LinkedIn Strategy [Webinar]
Categories
- Template
- Social Commerce
How to Craft a Social Commerce Strategy [Free Interview Guide]
Categories
- Corporate Communications
- Leveling Up
See public relations differently: How the NAACP uses social media to publicize a movement
Published on July 21, 2021 Reading time 5 minutes
Categories
- Webinar
- Agency
Build Smarter: 5 Steps for Running End-to-End Social Campaigns [Webinar]
Categories
- Facebook
- Social Media Content
7 Fundamental Facebook best practices to grow your presence faster
Published on July 12, 2021 Reading time 7 minutes
Categories
- Social Media Content
- Social Media Marketing
The best social media channels for business: Are all platforms created equal?
Published on July 8, 2021 Reading time 8 minutes
Categories
- Instagram
- Social Media Engagement
How to use the Instagram link in bio to drive traffic
Published on July 7, 2021 Reading time 6 minutes
Categories
- Social Commerce
- Social Media Marketing
Why social media teams will be at the center of conversational commerce
Published on July 7, 2021 Reading time 5 minutes
Categories
- Branding & Creative
- Facebook
Social media stories: Your guide to all social media story platforms
Published on June 30, 2021 Reading time 7 minutes
Categories
- Social Media Content
- Social Media Engagement
Social media campaign examples to inspire your social strategy
Published on June 24, 2021 Reading time 7 minutes
Categories
- Facebook
- Social Media Content
Facebook Live for brands: 10 Essential tips for a successful stream
Published on June 23, 2021 Reading time 10 minutes
Categories
- Instagram
- Social Media Analytics
How to get more Instagram Likes (and why they still matter)
Published on June 20, 2021 Reading time 7 minutes
Categories
- Social Media Content
- Social Media Engagement
15 Twitter bio ideas for brands to attract new followers
Published on June 17, 2021 Reading time 7 minutes
Categories
- Community Management
- Facebook
How to build your community with Facebook Groups
Published on June 17, 2021 Reading time 7 minutes
Categories
- Data Report
- Social Media Engagement
How to Reach Digital Natives on Social Media
Categories
- Instagram
- Social Media Analytics
Organic Instagram growth strategies to build your brand
Published on June 8, 2021 Reading time 6 minutes
Categories
- Facebook
- Social Media Advertising
Facebook Lookalike Audiences: How to optimize ads to reach new customers
Published on May 27, 2021 Reading time 6 minutes
Categories
- Leveling Up
- Marketing Disciplines
Social proof: How to use psychology in digital marketing
Published on May 24, 2021 Reading time 6 minutes
Categories
- Future of Marketing
- Social Media Marketing
Why social media vs. traditional media is not the debate you should care about
Published on May 18, 2021 Reading time 5 minutes

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