UTM tracking & URL shortening for social media marketers
September 19, 2019 — Every social media marketer is different. They have their own methods, practices and sets of skills. Read More
Jacqueline Zote
Jacqueline Zote is a professional content writer and editor. Her interests range from pop culture and mythology to content development and social activism. In her free time, she goes on food adventures and writes unrhymed poetry. Her short fiction has appeared in anthologies published by HarperCollins Publishers and Zubaan Books.
How to do keyword research for SEO and beyond
September 17, 2019 — It’s common knowledge that keywords help you find a place in search engine results. But improving search engine visibility isn’t… Read More
9 essential social media management tools for marketers
August 15, 2019 — If you’ve been in the industry for a while, you’ll know that social media management is no joke. From planning… Read More
130 most important social media acronyms and slang you should know
July 26, 2019 — If you’ve been observing social media conversations, you might have come across a ton of lingo or acronyms that take… Read More
What are fake influencers and how can you spot them?
July 23, 2019 — As consumers, we’re often swayed by the opinions of people we consider as experts in the field. We seek out… Read More
Your ultimate guide to social media icons
June 25, 2019 — Social media has become so ingrained in our daily lives that most social media icons are instantly recognizable. You don’t… Read More
Instagram Story ads: Rules and best practices for impressive results
June 24, 2019 — People are becoming increasingly fascinated with Instagram Stories as a more authentic and less filtered alternative to regular Instagram posts. Read More
10 Free Email Marketing Tools to Save You Time and Money
June 21, 2019 — Marketing trends and channels evolve over time. While some trends come and go quickly, one of the channels that has… Read More
5 best practices to amplify your Facebook video ads
April 22, 2019 — If you’re a regular Facebook user, you might have noticed a surge in the number of video ads on the… Read More
Twitter analytics: 6 tools to amplify your Twitter strategy
March 21, 2019 — Twitter is an excellent platform to engage with friends and follow your favorite industry experts. But if you want to… Read More
Here’s what you need to know about the Google+ shut down
February 28, 2019 — In October 2018, Google announced that it will be shutting down the consumer version of Google+… Read More