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Social Media Analytics

Browse the latest insights, updates and resources on metrics and reporting, and learn more about Sprout’s social media analytics tools.

Featured

Categories
- Social Media Analytics
Social media analytics: The complete guide
Published on November 28, 2023 Reading time 8 minutes
Categories
- Social Media Analytics
The social media metrics to track in 2025 (and why)
Published on April 11, 2024 Reading time 20 minutes
Categories
- Social Media Analytics
- Social Media Strategy
Hashtag analytics: Your complete guide to tracking hashtag performance
Published on August 14, 2024 Reading time 8 minutes

All Social Media Analytics

Categories
- Competitive Strategies
- Culture Strategies
Why creating a culture of competitive intelligence should be every brand’s next move
Published on March 24, 2020 Reading time 4 minutes
Categories
- Social Media Analytics
- Social Media Content
Want better results? Start with social testing
Published on March 18, 2020 Reading time 13 minutes
Categories
- Social Media Analytics
- Social Media Content
How to find your most successful social media posts
Published on March 11, 2020 Reading time 7 minutes
Categories
- Template
- Social Listening
[Free Toolkit] Use Data to Elevate Your Social Success
Categories
- Social Media Analytics
- Social Media Marketing
How to get traffic from Twitter that converts
Published on January 22, 2020 Reading time 7 minutes
Categories
- Customer Experience
- Marketing Disciplines
Think global, act local: The role of social in entering emerging markets
Published on January 22, 2020 Reading time 4 minutes
Categories
- Guide
- Culture Strategies
How High-Growth Tech Companies Can Fuse Advocacy With Communication
Categories
- Guide
- Community Management
A Strategic Guide to Social Media for Nonprofits
Categories
- Instagram
- Social Media Analytics
How to be successful on Instagram in 5 steps
Published on October 19, 2019 Reading time 6 minutes
Categories
- Facebook
- Instagram
How to create a hashtag for your brand
Published on October 10, 2019 Reading time 8 minutes
Categories
- Leveling Up
- Social Media Analytics
UTM tracking & URL shortening for social media marketers
Published on September 19, 2019 Reading time 9 minutes
Categories
- Case Study
- Community Management
How Benefit turns cosmetics into connection using Sprout Social
Categories
- Marketing Disciplines
- Other Platforms
AdWords Quality Score: What marketers need to know
Published on August 14, 2019 Reading time 7 minutes
Categories
- Case Study
- Community Management
How Sprout Social helps the Chicago Bulls take its social media game to the next level
Categories
- Case Study
- Customer Care
How Loews Hotels & Co succeeds at scale with Sprout Social’s all-in-one platform
Categories
- Case Study
- Community Management
How Lake Metroparks stays a step ahead on social media using Sprout Social
Categories
- Community Management
- Consumer Goods
Nanoinfluencer marketing 101: How I got 1000 engaged followers in 30 days
Published on June 18, 2019 Reading time 6 minutes
Categories
- Case Study
- Community Management
How Trek uses Sprout Social to support its social strategy around the globe
Categories
- Competitive Strategies
- Social Listening
How to one-up your competition with social media industry analysis
Published on April 10, 2019 Reading time 7 minutes
Categories
- Case Study
- Social Listening
How James Hardie® learned more about its audience and optimized operations using Sprout Social
Categories
- Case Study
- Agency
haarper. helps clients realize their potential using Sprout Social Advanced Listening

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