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- Employee Advocacy
How to Create an Effective Employee Advocacy Influencer Program Plan
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- Social Media Management
How Plaid grew its LinkedIn audience by 60% in one year with Sprout
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The complete guide to Pinterest Marketing
Published on June 20, 2023 Reading time 10 minutes
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- All Industries
- Employee Advocacy
Brand voice: What it is and why it matters
Published on June 13, 2023 Reading time 8 minutes
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- Customer Care
How to develop a winning customer experience strategy
Published on June 12, 2023 Reading time 13 minutes
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- All Industries
- Branding & Creative
Brand experience: Why it matters and how to build one that works
Published on June 7, 2023 Reading time 10 minutes
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- AI Marketing
- Corporate Communications
How AI is changing communications and PR: Risks and benefits
Published on May 31, 2023 Reading time 7 minutes
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- Glossary
Named entity recognition
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- Case Study
- Customer Care
How Casey’s uses Sprout’s Service Cloud integration to deliver world-class customer care
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- Customer Experience
- Social Listening
How to use voice of customer data to grow your brand
Published on May 17, 2023 Reading time 11 minutes
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- Social Media Marketing
- Social Media Strategy
The ultimate guide to Twitter for business
Published on May 10, 2023 Reading time 12 minutes
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- Social Media Marketing
How to make sure you’re marketing to Gen Z the right way
Published on May 4, 2023 Reading time 9 minutes
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- LinkedIn
- Social Media Engagement
Sprout Tested: The answer to why you put links in the comments on LinkedIn
Published on April 26, 2023 Reading time 8 minutes
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Semantic search
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- Customer Care
How to make customer service efficiency an org-wide priority
Published on April 24, 2023 Reading time 5 minutes
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- Social Media Marketing
- Social Media Trends
On trend and on brand: Why harnessing trends is the future of marketing
Published on April 18, 2023 Reading time 5 minutes
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- Marketing Disciplines
- Social Media Analytics
How to do market research: The complete guide for your brand
Published on April 13, 2023 Reading time 10 minutes
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- Competitive Strategies
- Social Media Analytics
Competitive intelligence: The complete guide for marketers
Published on April 12, 2023 Reading time 6 minutes
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- Branding & Creative
- Social Listening
Brand identity: the ultimate guide to building a successful brand
Published on April 10, 2023 Reading time 10 minutes
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- Branding & Creative
- Employee Advocacy
The power of brand advocacy and its uses
Published on April 4, 2023 Reading time 8 minutes