Skip to main content

Start your free trial

Schedule a demo

Social Media Analytics

Browse the latest insights, updates and resources on metrics and reporting, and learn more about Sprout’s social media analytics tools.

Featured

Categories
- Social Media Analytics
Social media analytics: The complete guide
Published on November 28, 2023 Reading time 8 minutes
Categories
- Social Media Analytics
The social media metrics to track in 2025 (and why)
Published on April 11, 2024 Reading time 20 minutes
Categories
- Social Media Analytics
- Social Media Strategy
Hashtag analytics: Your complete guide to tracking hashtag performance
Published on August 14, 2024 Reading time 8 minutes

All Social Media Analytics

Categories
- Leadership
- Social Media Analytics
CEOs: If you’re not asking for a social media scorecard, you need to be
Published on August 9, 2023 Reading time 4 minutes
Categories
- Marketing Disciplines
- Social Media Analytics
15 business intelligence tools (BI tools) to use in 2025
Published on August 2, 2023 Reading time 9 minutes
Categories
- Corporate Communications
- Social Listening
Why it’s time to break up with your biannual brand survey
Published on July 26, 2023 Reading time 7 minutes
Categories
- Social Media Analytics
- Sprout in Action
How to use Google Analytics for stronger social media reporting
Published on July 25, 2023 Reading time 10 minutes
Categories
- Social Media Analytics
- Social Media Content
How to use Twitter advanced search to get more leads for your brand
Published on July 24, 2023 Reading time 8 minutes
Categories
- Social Listening
- Social Media Analytics
How to collect and mine your social media data for growth
Published on July 6, 2023 Reading time 10 minutes
Categories
- Instagram
- Social Media Analytics
Instagram insights demystified: How to access and analyze your metrics
Published on June 28, 2023 Reading time 16 minutes
Categories
- Leadership
- Social Listening
Making the most of your social media investments demands a new way of working
Published on June 26, 2023 Reading time 5 minutes
Categories
- Social Media Analytics
- Social Media Marketing
8 ways to use social media for market research
Published on May 30, 2023 Reading time 9 minutes
Categories
- Data Report
- AI
The 2023 State of Social Media: AI & Data Take Center Stage
Categories
- Marketing Disciplines
- Social Media Analytics
How to do market research: The complete guide for your brand
Published on April 13, 2023 Reading time 10 minutes
Categories
- Competitive Strategies
- Social Media Analytics
Competitive intelligence: The complete guide for marketers
Published on April 12, 2023 Reading time 7 minutes
Categories
- Digital Transformation
- Social Media Analytics
Navigating a sea of screens: How social reinforces digital out-of-home ads
Published on March 30, 2023 Reading time 5 minutes
Categories
- Template
- Social Media Analytics
Find Your Next Social Media Management Tool With This Scorecard
Categories
- Webinar
- Community Management
Masterclass: How to Prepare Your Brand for a New Era in Social
Categories
- Customer Care
- Customer Experience
4 tips for managing customer data end-to-end (and how social media can help)
Published on February 13, 2023 Reading time 6 minutes
Categories
- LinkedIn
- Social Media Advertising
LinkedIn ads: the ultimate guide from zero to hero
Published on February 7, 2023 Reading time 12 minutes
Categories
- Agency
- Leveling Up
The social media marketing agency and services guide
Published on November 22, 2022 Reading time 23 minutes
Categories
- Employee Advocacy
- LinkedIn
LinkedIn best practices for marketing professionals
Published on November 17, 2022 Reading time 8 minutes
Categories
- Webinar
- All Industries
How to Make the Most Out of Your Social Data in 2023 & Beyond [Webinar]
Categories
- Social Media Analytics
- Social Media Management
What is an API & why does it matter for social media?
Published on November 15, 2022 Reading time 7 minutes

Previous
1
…
3
4
5
6
7
8
9
…
14
Next