Social Media Analytics

Breaking Ground: The latest Sprout updates you need to know about

6 must-have social media dashboard templates for brands

2 nonprofit social marketers share how they build & measure their social media strategies

TikTok monitoring tools to protect your brand and scale your social strategy

Competitive insights: 6 essential market factors and how you can collect them

How a sentiment score improves your brand strategy

How to conduct a TikTok audit in 6 steps

Business intelligence reporting: making sense of your organization’s data

Reach vs. impressions vs. engagement: What’s the difference?

Building Data-Powered Social Strategies: Insights from Hollister, Affirm, and Consultant, Jazmin Griffith

Competitor mapping: The benefits and how to create your own

Increase YouTube engagement: 10 ways that actually work

Social media personalization: The opportunity and risks to consider

How to use AI analytics for targeted business decisions

20 Best Instagram tools to level up your presence

How Patagonia Leads from a Foundation of Authenticity and Community

Data-driven marketing: What it is and strategies for using it

Instagram Story analytics: how to track the right metrics for your brand

5 overlooked B2B market research methods for understanding your customers

Social media target audience: How to find and engage yours