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Social Media Analytics

Browse the latest insights, updates and resources on metrics and reporting, and learn more about Sprout’s social media analytics tools.

Featured

Categories
- Social Media Analytics
The social media metrics to track in 2024 (and why)
Published on April 11, 2024 Reading time 20 minutes
Categories
- Social Media Analytics
- Social Media Strategy
20 of the best social media analytics tools for your brand in 2024
Published on June 17, 2024 Reading time 12 minutes
Categories
- Instagram
- Social Media Analytics
Instagram data: How to examine your performance
Published on April 5, 2021 Reading time 8 minutes

All Social Media Analytics

Categories
- Leveling Up
- Social Media Analytics
UTM tracking & URL shortening for social media marketers
Published on September 19, 2019 Reading time 9 minutes
Categories
- Case Study
- Community Management
How Benefit turns cosmetics into connection using Sprout Social
Categories
- Marketing Disciplines
- Other Platforms
AdWords Quality Score: What marketers need to know
Published on August 14, 2019 Reading time 7 minutes
Categories
- Case Study
- Community Management
How Sprout Social helps the Chicago Bulls take its social media game to the next level
Categories
- Case Study
- Customer Care
How Loews Hotels & Co succeeds at scale with Sprout Social’s all-in-one platform
Categories
- Case Study
- Community Management
How Lake Metroparks stays a step ahead on social media using Sprout Social
Categories
- Community Management
- Consumer Goods
Nanoinfluencer marketing 101: How I got 1000 engaged followers in 30 days
Published on June 18, 2019 Reading time 6 minutes
Categories
- Case Study
- Community Management
How Trek uses Sprout Social to support its social strategy around the globe
Categories
- Competitive Strategies
- Social Listening
How to one-up your competition with social media industry analysis
Published on April 10, 2019 Reading time 7 minutes
Categories
- Case Study
- Social Listening
How James Hardie® learned more about its audience and optimized operations using Sprout Social
Categories
- Case Study
- Agency
haarper. helps clients realize their potential using Sprout Social Advanced Listening
Categories
- Customer Care
- Facebook
The complete guide to Facebook listening
Published on February 25, 2019 Reading time 6 minutes
Categories
- Case Study
- Agency
Agency Partner Success Story: Chatterkick
Categories
- Guide
- Marketing Disciplines
Small Business Marketing 101: Using Email, Social, Video and More
Categories
- Social Media Analytics
- Social Media Content
Twitter Cards: Everything you need to know
Published on December 16, 2018 Reading time 11 minutes
Categories
- Case Study
- Community Management
How the University of North Dakota Optimizes Performance Using Sprout Social
Categories
- Case Study
- Community Management
Northwestern Settlement Uses Sprout Social to Save Time, Engage Target Audiences
Categories
- Case Study
- Community Management
How the City of Lenexa Engages its Citizenry Using Sprout Social
Categories
- Social Media Analytics
- Social Media Strategy
How to mine your social media data for a better ROI
Published on August 28, 2018 Reading time 8 minutes
Categories
- Case Study
- Customer Care
How Leading Record Company Big Machine Label Group Cuts Through the Noise on Social Media Using Sprout Social
Categories
- Case Study
- Community Management
How Sprout Social Empowers the St. Louis Blues Online and in the Arena

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