Influencer Marketing
Multiply your ROI with creator-led marketing using an all-in-one platform
Reach the right audience & foster authentic customer connections
Discover creators the way consumers discover content—by topic. Our AI-powered platform mirrors how social platforms work, helping you find brand-safe, authentic creators based on the topics your audience engages with most, so you get better results, faster.
Eager to see exactly how you can drive more impact with Sprout?
Manage influencer campaigns end to end with these features
Develop your influencer strategy
- Competitive Analysis
Track, measure and understand your competitor’s social media presence to learn and refine your strategy. - Trend Reports
Get a comprehensive, real-time overview of trending products, personalities or events. - Industry Analysis
Find the creators talking most about your industry, the topics they discuss and the platforms they’re posting on to stand out and make a big impact.
Find the right creators
- Creator Discovery
Surface high-impact partners with AI-powered, topic-led search—combined with an inbound funnel through creator application pages. Scale your creator network faster, accelerate time to market and improve campaign results. - Brand Safety
Define what brand safety means for your business. Get actionable insights into creator fit with reports powered by AI Assist. - Efficient Vetting
Qualify influencers faster with AI-powered data points that result in more authentic, high-performing influencer partnerships.
Activate influencer campaigns
- Influencer CRM
Organize and compare influencers, view custom fields, and benchmark campaign performance goals. AI-powered Creator Suggestions scale your efforts by finding additional creators who match your criteria. - Boost Creator Content
Request Partnership Ad permissions and boost influencer content directly in-platform. Turn high-performing creator posts into paid media that scales your reach and drives results. - Approvals
Streamline and manage content submissions and approvals between your organization and your partners using the Creator Hub.
Measure your performance
- Modular Campaign Summary
Automatically populate campaign performance data into an all-encompassing report that can be edited to glean deeper insights. - Report Builder
Create customized reports based on your needs or select from a library of template designs. - Link Tracking
Understand traffic and conversions by using affiliate links UTMs or pixels.
Scale your influencer programs efficiently
- Recruit
Launch customized creator application pages by brand, region or campaign and centralize inbound hand-raisers. Qualify creators faster and build a high-intent pipeline—without manual discovery. - Workspaces
Segment workstreams by brand, region, product or team to create clear operational boundaries. Configure workspace-specific brand safety, brand-fit scoring, metrics calculations and creator lists—without cross-functional friction. - Scalable Collaboration
Provision internal and external stakeholders for seamless review of creators, content and campaign reporting. Leverage user tagging to route feedback and approvals in real time—supporting high-velocity teamwork without seat limitations.
Want to accelerate your brand growth? Get 1:1 support from experts.
The chosen platform for world-class brands & influencers
Discover untapped markets with engaging influencer content
See how your organization can align influencer marketing with social media management in a 1:1 chat with our team.
