Home Sweet Home, Upgraded: Partnering with Home Improvement Influencers

Name: Find Influencers
Creator: Sprout Social
Published: Wed Dec 18 2024

Renovate your brand's image and connect with homeowners and DIY enthusiasts by collaborating with influential home improvement experts, interior designers, and renovation gurus. Our platform offers comprehensive data and insights on key voices in the home improvement space, empowering you to create inspiring and informative campaigns.

Sprout Social Product Image of Listening Performance Sentiment Summary

Build Your Brand with Home Improvement Influencer Insights

Hammer out a successful influencer marketing strategy by connecting with home improvement influencers who can showcase your products, services, or DIY projects, share their renovation expertise, and inspire your audience with their home improvement tips and tricks. Our data-driven platform makes it easy to find and partner with influential home improvement experts and DIY enthusiasts who can elevate your brand's image and reach a wider audience of homeowners and renovators.

Sprout Social helps you build a strong foundation for your brand with home improvement influencers. Leverage their expertise and influence to engage homeowners and DIY enthusiasts, build brand awareness, and drive sales for your home improvement products or services.

How many home improvement influencers are there?

Home Improvement Influencers: Total active profiles per month

Shown as the total number of unique Profiles that posted at least once based on the keywords and phrases we used to identify influencers in this category (see FAQ for more information).

How many people do home improvement influencers reach?

Home Improvement Influencers: Average monthly post impressions

Total audience size is defined as the sum of impressions from posts where impressions is the number of times the audience has viewed the post.

How many times a month do home improvement influencers post on social?

Home Improvement Influencers: Total social posts per month

Total social posts is the total number of posts from all Creators in the specified industry.

How much do home improvement influencers charge per post?

Home Improvement Influencers: Average fee per sponsored post

Estimated fee is a projected compensation for each post calculated based on the media type, platform and the audience size of the influencer profile.

How valuable are home improvement influencers posts for brands?

Home Improvement Influencers: Average value of a post for brands

EMV (Earned Media Value) is an estimated monetary value of each influencer post based on its metrics or the audience size of the Creator.

How much engagement do posts from home improvement influencers drive?

Home Improvement Influencers: Average post engagement rate

Engagement rate is the percentage of an audience that has engaged with each influencer post by liking, commenting or sharing.

About the data

This data is pulled from Sprout Social Influencer Marketing and reflects global data and trends over the last 13 months. For additional questions about the data, pleasecontact the Sprout team.