10 Types of Interactive Content for Social Engagement

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Webinar Details

Getting your fans to engage with your content is more important than ever if you want to increase your social media reach, clicks and community size. But how can you set your content apart from the other brands vying for your prospects’ attention on social media networks? For starters, you could become part of the only 25% of marketers using interactive content.

Interactive content–like quizzes, assessments and contests–is 120% more effective at being shared, and that Demand Metric statistic just scratches the surface of what interactive content does for a social marketing program.

Join ion and Sprout Social and learn how to use interactive content to drive engagement and sharing. Among other things, you’ll learn:

  • Why interactive content works
  • What types of content get shared
  • How to reciprocate engagement
  • Examples and ideas to inspire you

The Presenters

Anna Talerico

Co-Founder
ion interactive

As one of ion's co-founders, I am passionate about building our culture, our team and our customer success. I lead our sales & client service teams, focused on the growth of ion's customer base and seamless delivery of our professional services & software. I'm grateful to love what I do. @annatalerico

Michael Patterson

Demand Generation Specialist
Sprout Social

Michael enjoys writing about all things social media, and his insights can be found on Adweek's SocialTimes, Social Media Today and Social Media Examiner. When he isn't pouring over blog posts he can usually be found exploring Chicago's unique neighborhoods and breweries. Find him on Twitter @MPatterson22

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