Webinar

Why Social Media Marketers Should Care About Deep Linking

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Webinar Details

Mobile deep linking, which allows you to send your users to a specific location within your app “just got hot,” according to a recent article by ReadWrite. But what does this technology mean for you as a social media marketer, and where should you begin?

Join Sprout Social and Bitly’s director of product management, Chris Comstock, for a webinar that explores how the mobile ecosystem is changing, why deep links matter and how you can get started today.

Among other things, you’ll learn how to:

  • Why mobile deep linking matters
  • How deep links can amplify your social media marketing efforts
  • How to begin implementing deep links today

The Presenters

Chris Comstock

Director of Product Management
Bitly

Chris has nearly a decade of experience in product management and partner solutions, specializing in the mobile ecosystem for companies including TIAA-CREF, Demdex and later Adobe through its Demdex acquisition. A proud Bonaventure alum, Chris now lives in Boulder and enjoys cheering on the Buffalo Bills and spending time with his family.

Michael Patterson

Demand Generation Specialist
Sprout Social

Michael enjoys writing about all things social media, and his insights can be found on Adweek's SocialTimes, Social Media Today and Social Media Examiner. When he isn't pouring over blog posts he can usually be found exploring Chicago's unique neighborhoods and breweries. Find him on Twitter @MPatterson22

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