Creative Ways to Grow Your Email Marketing List

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Boasting an ROI of 3800% email is one of the most efficient ways to reach and engage your audience online. Email an incredible medium for reaching customers and cultivating long-term relationships with your prospects, especially when used in tandem with your social media marketing efforts.

But how do you start growing a targeted list to ensure you’re taking full advantage of email marketing?

Join Campaign Monitor and Sprout Social to learn creative ways to grow your email list by leveraging your social media channels as well as other strategies to help build targeted lists. Among other things, you’ll learn:

How copy and design affect conversions
How to best leverage your social accounts to grow your list
New tools to use to grow your list
How to grow an engaged list

The Presenters

Michael Patterson

Demand Generation Specialist
Sprout Social

Michael enjoys writing about all things social media, and his insights can be found on Adweek's SocialTimes, Social Media Today and Social Media Examiner. When he isn't pouring over blog posts he can usually be found exploring Chicago's unique neighborhoods and breweries. Find him on Twitter @MPatterson22

Sarah McCredie

Director of Partnerships
Campaign Monitor

Sarah McCredie is the Director of Partnerships at Campaign Monitor, a leading email marketing platform. Prior to Campaign Monitor, Sarah was an early employee at Unbounce where she played a pivotal role in the company’s growth and brand development. She’s passionate about technology, digital marketing and building authentic relationships. Connect with her on twitter @sarahailish

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