Social Media Marketing

Master social media marketing with Sprout Social. Discover resources, guides, and insights to drive results and grow your online presence.

Featured

Categories
- Social Media Marketing
Social media marketing: What it is and how to build your strategy
Published on February 19, 2025 Reading time 33 minutes
Categories
- Guide
- Social Media Marketing
Social Marketing Guide: 7 Steps To Creating a Winning Strategy
Categories
- Social Media Marketing
- Social Media Trends
80+ Must-know social media marketing statistics for 2025
Published on February 20, 2025 Reading time 10 minutes

All Social Media Marketing

Categories
- Social Listening
- Social Media Engagement
Brand storytelling: Creating a story that resonates
Published on February 27, 2024 Reading time 11 minutes
Categories
- Branding & Creative
- Instagram
Always up-to-date list of Instagram ad sizes & specs
Published on February 23, 2024 Reading time 5 minutes
Categories
- Facebook
- Social Media Advertising
Always up-to-date list of Facebook ad sizes & specs
Published on February 22, 2024 Reading time 6 minutes
Categories
- Social Media Engagement
- Social Media Marketing
How the TikTok algorithm works in 2025
Published on February 15, 2024 Reading time 9 minutes
Categories
- Future of Marketing
- Higher Education
3 Institutions leading a masterclass on TikTok for higher education
Published on February 12, 2024 Reading time 11 minutes
Categories
- Template
- Facebook
A Facebook Marketing Template to Refresh Your Strategy and Increase Your Reach
Categories
- Social Media Advertising
- Social Media Marketing
TikTok Promotion: Boost your visibility in 2025
Published on February 7, 2024 Reading time 6 minutes
Categories
- Data Report
- Social Media Content
The 2024 Content Benchmarks Report
Categories
- Branding & Creative
- Facebook
The picture-perfect Facebook cover photo size
Published on January 30, 2024 Reading time 6 minutes
Categories
- Branding & Creative
- Facebook
Facebook Event photo size & dimensions guide
Published on January 30, 2024 Reading time 4 minutes
Categories
- Leadership
- Social Media Marketing
How social media network fragmentation will impact your 2024 strategy
Published on January 29, 2024 Reading time 3 minutes
Categories
- Social Media Marketing
- Social Media Strategy
How to build a customer-centric B2B social media strategy
Published on January 25, 2024 Reading time 13 minutes
Categories
- Facebook
- Social Media Marketing
How hashtags on Facebook still work for businesses in 2025
Published on January 23, 2024 Reading time 8 minutes
Categories
- Social Media Marketing
- Social Media Trends
Post Performance Report: Brands already inspiring us in 2024
Published on January 23, 2024 Reading time 7 minutes
Categories
- Marketing Disciplines
- Social Media Content
B2B content marketing: Ultimate strategy guide for 2025
Published on January 10, 2024 Reading time 10 minutes
Categories
- Social Media Engagement
- Social Media Marketing
16 social media best practices to use to succeed in 2024
Published on December 18, 2023 Reading time 11 minutes
Categories
- Social Media Engagement
- Social Media Marketing
8 social media myths to unlearn (and dispel across your organization)
Published on December 18, 2023 Reading time 7 minutes
Categories
- Leveling Up
- Social Media Marketing
How to give better social media presentations (free templates included)
Published on December 11, 2023 Reading time 6 minutes
Categories
- Marketing Disciplines
- Social Media Analytics
Social media target audience: How to find and engage yours
Published on December 7, 2023 Reading time 7 minutes
Categories
- Template
- Social Media Marketing
YouTube Strategy Template: Optimize and Grow Your Presence
Categories
- Social Media Engagement
- Social Media Marketing
17 ways to get more followers on TikTok in 2025
Published on December 6, 2023 Reading time 12 minutes

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