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Categories
- Guide
- Leadership
Social Media Management Buyer’s Guide
Categories
- Leadership
- Leveling Up
The most important role on your social marketing team probably doesn’t exist yet
Published on June 24, 2024 Reading time 3 minutes
Categories
- AI
- Influencers
Breaking Ground: The latest Sprout updates you need to know about
Published on June 6, 2024 Reading time 6 minutes
Categories
- Social Media Content
- Social Media Strategy
The Conjoint Effect: From friends to “for you,” how creator-led content is changing social media
Published on June 3, 2024 Reading time 4 minutes
Categories
- Data Report
- Influencers
The 2024 Influencer Marketing Report
Categories
- Social Media Engagement
- Social Media Publishing
Best times to post on Twitter (X) in 2024
Published on April 15, 2024 Reading time 10 minutes
Categories
- Data Report
- Influencers
The 2024 Influencer Marketing Benchmarks Report
Categories
- Leadership
5 ways to be a better CMO for your social teams
Published on April 9, 2024 Reading time 5 minutes
Categories
- Social Listening
- Twitter
Harnessing X (Twitter) sentiment analysis for strategic business insights
Published on April 4, 2024 Reading time 9 minutes
Categories
- Competitive Strategies
How to use competitive benchmarking to grow your social presence
Published on March 26, 2024 Reading time 14 minutes
Categories
- Influencers
For legacy industries, influencer marketing is key to evolving the customer journey
Published on March 26, 2024 Reading time 5 minutes
Categories
- Marketing Disciplines
Executing a successful demand generation strategy [with examples]
Published on March 14, 2024 Reading time 12 minutes
Categories
- Social Listening
- Social Media Strategy
Balancing social resources across multiple business lines
Published on March 5, 2024 Reading time 4 minutes
Categories
- Customer Care
- Leadership
Marketing leaders: If you’re not hyper-focused on customer care, you’re setting your org up to fail
Published on February 19, 2024 Reading time 5 minutes
Categories
- Data Report
- Social Media Content
The 2024 Content Benchmarks Report
Categories
- Template
- Social Listening
A Social Listening Report Template to Share Insights Across Your Org
Categories
- AI
- Marketing Disciplines
What to expect from social media management in 2028
Published on November 15, 2023 Reading time 6 minutes
Categories
- Customer Care
- Leadership
Social customer care is a team sport—are you all in?
Published on October 23, 2023 Reading time 5 minutes
Categories
- Social Media Analytics
- Sprout in Action
3 ways to get more from your data with Sprout custom reporting
Published on October 12, 2023 Reading time 7 minutes
Categories
- Social Media Analytics
- Social Media Strategy
Social media security best practices to keep your company and customer data safe
Published on October 3, 2023 Reading time 6 minutes
Categories
- Leadership
- Social Media Strategy
CMOs: What will you do to remove social team silos in 2024?
Published on September 25, 2023 Reading time 4 minutes

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