11 Tips for LinkedIn recruiting to stand out from the crowd
September 24, 2020 — At 706+ million users in 200+ countries, LinkedIn is one of the most used social media… Read More
Jenn Chen
Jenn Chen is an SF-based digital strategist, photographer, and writer who works with specialty coffee companies to make them look awesome online. She also has a penchant for cake donuts. Connect with her online @thejennchen & at jennchen.com.
What is influencer marketing: How to develop your strategy
September 17, 2020 — A decade ago, the influencer marketing arena was limited only to celebrities and a few dedicated bloggers. Now, it seems… Read More
5 Tips for hosting a successful virtual conference or event
August 31, 2020 — With the COVID-19 pandemic limiting travel and crowded in-person gatherings, virtual conferences and events have replaced… Read More
How to set ecommerce social media up for success
August 20, 2020 — When social media first came onto the scene, it was designed for people to connect to one another. But as… Read More
How to get more Instagram Likes (and why they still matter)
August 20, 2020 — Despite being one of the first social metrics that indicate post performance, Likes on Instagram still stand as a go-to… Read More
12 Clever Social Media Promotion Ideas You’re Not Using
August 5, 2020 — Your content is all published and you’ve registered all your social accounts. Now what? How do you get the word… Read More
Important Instagram stats you need to know for 2020
August 5, 2020 — Instagram turns a big 10 years in 2020 and it’s safe to say that the social networking app has changed… Read More
7 steps to an effective Facebook marketing strategy
August 5, 2020 — Facebook still reigns as one of the most widely used online platforms by adults. And the… Read More
How to Write a Successful Social Media Proposal (Free Template Included)
August 4, 2020 — For freelancers and agencies who provide social media services, having a proposal ready for your client should be an essential… Read More
The most important social media metrics to track
August 4, 2020 — From follower counts to post engagement percentages, the world of social media metrics can be confusing to wade into. On… Read More
Brand voice: What it is & why it matters
August 4, 2020 — In branding work, people often think about how a brand looks visually, from fonts to colors to design styles. What… Read More
Social media demographics to inform your brand’s strategy in 2020
August 4, 2020 — User demographic statistics for any social media network are an essential piece of data for any marketing strategy. Just like… Read More
9 Instagram post ideas to spice up your account
August 3, 2020 — Managing an Instagram brand account isn’t easy. It’s an ongoing juggle of posting at the perfect time, engaging on the… Read More
Organic Instagram growth strategies to build your brand
August 3, 2020 — In the near decade that Instagram has been around, its feed and app have gone through many iterations. With every… Read More
Expert tips on using Facebook for your small business
July 30, 2020 — As an owner or employee of a small business, we know your time is limited. Marketing isn’t your only hat… Read More
What is content marketing & why is it important?
July 9, 2020 — Content marketing gets thrown around a lot in the marketing industry as something you need to pay attention to. But… Read More
How to manage multiple Twitter accounts easily
June 22, 2020 — There may come a time in your social media career where you look at your brand and wonder, “Is it… Read More
7 steps to a successful social media video marketing strategy
June 17, 2020 — Between 2013 and 2018, the amount of time that people spent watching videos online increased at an average rate of… Read More
How to improve your social media engagement
May 14, 2020 — How is it that you can post so often with seemingly good content but people just aren’t engaging with it?… Read More
Instagram ads vs Facebook ads: Which is better for your business?
May 7, 2020 — You’ve got a limited social advertising budget but you don’t know where to drop it: Facebook or Instagram? It’s a… Read More