#SproutChat Recap: Refining Your Social Customer Care Strategy to Beat the Competition
August 7, 2015 — This week’s #SproutChat focused on The State of Social Customer Care. As highlighted in our recently released 2015… Read More
Engagement
Social media is built upon and powered by engagement. To reach your community in a deeper way, consider the following collection of curated content, and learn more about Sprout’s social media engagement tools.
Growing Sprout’s Partnership With Twitter: First Access to New Data Helps Brands Improve Social Customer Care
August 6, 2015 — At Sprout Social, we have been a strategic partner in the Twitter Certified Program since 2012 and, more recently,… Read More
#SproutChat Recap: Boosting Your Brand’s Visibility With Instagram Search & Explore
August 3, 2015 — We’re excited to announce a new blog series with key takeaways from our weekly #SproutChat on Twitter. Join us (… Read More
Meet Team Sprout: Jen, Customer Support Team Lead
July 31, 2015 — At Sprout Social, one of our core values is open communication—both with our team and with our customers. To… Read More
The Sprout Social Index: Most Brands Ignore 7 in 8 Messages on Social Media—Does Yours?
July 29, 2015 — Social Customer Care More Critical Than Ever Consider this:… Read More
What to Look for in a Social Media Manager
July 20, 2015 — Too often companies place Social Media Manager positions low on their totem poles of recruiting importance. Read More
HIPAA, PHIPA & Social: Keeping a Pulse on the Rules of Patient Engagement
July 13, 2015 — Social media is changing… Read More
Social Media Etiquette & Formalities for Each Network
June 25, 2015 — Social media etiquette has become more important with the increase of users and content posted on social channels. While some… Read More
Building an Employee Advocacy Program to Gain Trust & Drive Referrals
June 23, 2015 — So you’ve decided to roll out an employee advocacy program. Smart move. One of the biggest benefits is getting your… Read More
How to Avoid 5 Common Social Media Problems
June 13, 2015 — Even for the seasoned pros, social media marketing can have a challenging side. There are some common problems that every… Read More
Turn Your Employees Into Advocates & Outperform the Competition by 202%
June 4, 2015 — There is power in your employees. It’s palpable, and you’ve started looking for ways to unlock it. On your journey,… Read More
Social Media Tools to Improve Productivity & Deliver Better Results
June 2, 2015 — What social media tools do you use to improve productivity and deliver better results? Social media is so time consuming… Read More
Listen Up: The Need for Social Media Monitoring
April 15, 2015 — Amid all the social media chatter today—with 500 million daily messages sent on Twitter alone—people are undoubtedly… Read More
Please Link Responsibly: Social Media Guidelines for Alcohol Marketing
March 30, 2015 — Known for game day-stealing marketing campaigns and clever cross-platform advertising, alcohol brands are key content creators on social media. But… Read More
6 Social Media Pros Discuss Effective Client Relationship Management
March 27, 2015 — One thing that can unite any agency professional is a story about a client who may have been a… Read More
Achieving Customer Service Success Through Social Media: A Q&A with Zendesk
March 26, 2015 — Customers have the world at their fingertips—and they expect an immediate and accurate response from your brand. When it comes… Read More
Sprout Named Highest in Customer Satisfaction by G2 Crowd
March 19, 2015 — At Sprout Social, we believe open communication creates progress. Therefore, we welcome feedback from our customers (in any format or… Read More
Should You Outsource Your Social Media to an Agency?
February 18, 2015 — No matter the size of your business, managing your social media can be tough. If you’re doing social with an… Read More
How Social Media Behaviors Differ Across Asia Pacific
January 21, 2015 — The vast memberships and fast growth show that social media is a truly global phenomenon. Most of the major social networks… Read More
How Ad Agencies Decide What to Share on Social
January 8, 2015 — Many of our discussions about advertising here on Insights center around how to use social media networks’ ad products. Today we’ll… Read More