A Social Media Blog For Business

Analytics • Beginner • Career Growth • Community Management • Intermediate • Publishing • Social Media Scheduling • Using Sprout

The lean social team: How Sprout powers efficiency for social marketers and proves their ROI

September 28, 2020 — We’ve all heard the saying, many hands make light work. And yet social media managers, who could definitely use more… Read More

Analytics • Beginner

Hashtag analytics 101: Using the best hashtags for your social strategy

August 5, 2020 — When it comes to your company’s social media marketing, hashtags are pretty much an essential part of your content strategy. Read More

Analytics • Beginner • Expert • Instagram • Intermediate • Social Media Trends

Important Instagram stats you need to know for 2020

August 5, 2020 — Instagram turns a big 10 years in 2020 and it’s safe to say that the social networking app has changed… Read More

Agency • Beginner • Intermediate • Social Strategy • Team Collaboration

Project management tools for social media managers

July 25, 2019 — If you’re like the average social media manager, you’ve got a suite of skills and a set of projects… Read More

Agency • Beginner • Intermediate

How to find a social media marketing agency

June 25, 2019 — If you’re struggling with your social presence these days, you aren’t alone. After all, businesses have their hands full when… Read More

Agency • Beginner • Expert • Intermediate

Recognizing our Agency Partner Founding Members

June 24, 2019 — Two years ago, we launched our Agency Partner Program with the help of key agencies, our founding members. As we… Read More

Agency • Beginner • Expert • Intermediate

At Sprout, all agencies are partners

June 17, 2019 — You don’t have to look far and wide at Sprout to see someone that has lived the #agencylife. Across our… Read More

Agency • Beginner • Intermediate • Social Listening

5 social listening services you can offer your clients

March 21, 2019 — Social listening services have been a huge selling point for us lately. More of our clients (and brands in… Read More

Agency • Beginner

Celebrating agency excellence: our 2018 Partner of the Year

February 5, 2019 — The Sprout agency team and I work with 1,000 agency partners and thousands of agency customers. These social media and… Read More

Agency • Beginner • Expert • Intermediate • Social Media Trends

All about connection: Sprout’s Agency Partner Summit fosters what it preaches

October 23, 2018 — It’s that time of year, where a global community of agency partners, experts and transformative industry pros join Sprout Social… Read More

Agency • Beginner • Career Growth

What Creative Social Marketing Looks Like for an Agency

July 26, 2018 — As a college student, I was asked repeatedly where I wanted to work when I graduated. My choices… Read More

Agency • Beginner • Expert • Intermediate

The Agency Partner Directory: How Agencies & Clients Work Better Together

June 13, 2018 — In my experience working with and for agencies, what rises to the surface during times of challenge is as varied… Read More

Agency • Beginner • Expert • Intermediate

Finding Connection & Building Strategies to Lead Clients, Not Follow

May 15, 2018 — As marketing agencies, owners and professionals, oftentimes we feel like we’re in this #agencylife alone. That’s partly due to the… Read More

Agency • Beginner • Engagement

How to Streamline Your Agency’s Social Media Approval Process

April 19, 2018 — Social media marketing requires a lot of careful planning and consideration. When something as small as a single poorly-worded Tweet… Read More

Agency • Beginner • Expert • Intermediate • Marketing • Social Strategy

4 Ways Sprout Helps Agencies Win New Business

April 13, 2018 — Social has shifted how agencies approach everything from community management to collaboration. A one-size-fits-all approach to winning new business… Read More

Agency • Beginner • Career Growth • Intermediate • Marketing

Growing Your Agency & the Power Of “No”

April 12, 2018 — The agency world is a hectic, challenging, but incredibly rewarding place. Every second has significance and your client pool is… Read More

Agency • Analytics • Beginner • Intermediate • Marketing

Proving Value: Turning Client KPIs Into ROI

March 13, 2018 — It can be difficult to demonstrate the value of social media to a client, especially if they’re building a… Read More

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Featured Reads

Beginner

The lean social team: How Sprout powers efficiency for social marketers and proves their ROI

Hashtag analytics 101: Using the best hashtags for your social strategy

Important Instagram stats you need to know for 2020

Project management tools for social media managers

How to find a social media marketing agency

Recognizing our Agency Partner Founding Members

At Sprout, all agencies are partners

5 social listening services you can offer your clients

Celebrating agency excellence: our 2018 Partner of the Year

All about connection: Sprout’s Agency Partner Summit fosters what it preaches

What Creative Social Marketing Looks Like for an Agency

The Agency Partner Directory: How Agencies & Clients Work Better Together

Finding Connection & Building Strategies to Lead Clients, Not Follow

How to Streamline Your Agency’s Social Media Approval Process

4 Ways Sprout Helps Agencies Win New Business

Growing Your Agency & the Power Of “No”

Proving Value: Turning Client KPIs Into ROI