YouTube Strategy Template: Optimize and Grow Your Presence

Similar to our favorite commercials, TV shows and films, there’s a lot that goes on behind the scenes when it comes to video production. Whether you’re a team of one or two people, or you have several teams collaborating on your brand’s video magic, you need an effective YouTube strategy to create content that resonates with your target audience. 

This YouTube strategy template will show you how to: 

• Conduct brand and channel audits 
• Perform a competitor analysis 
• Define your goals and audience
• Conduct keyword research and performance analysis 
• Optimize your videos with YouTube SEO best practices

Not sure where to get started or looking to iterate your current YouTube strategy? Use this resource as a guide from pre-production to post-production and launch.