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Aubree Smith

Aubree Smith is a Content Strategist at Sprout Social with a passion for helping others grow as social media marketers. Her enthusiasm for guiding others extends beyond Sprout, as she is also a registered yoga teacher.

Categories
- Influencers
- Social Media Strategy
The past, present and future of influencer marketing, according to Taylor Lorenz
Published on June 5, 2024 Reading time 6 minutes
Categories
- Branding & Creative
- Social Media Strategy
Post Performance Report: Brands turning IRL events into online engagement
Published on May 21, 2024 Reading time 6 minutes
Categories
- Influencers
- Leadership
Why it’s time to hire an influencer marketing manager
Published on May 14, 2024 Reading time 5 minutes
Categories
- Customer Experience
- Marketing Disciplines
Brand trust: What it is and why it matters
Published on May 2, 2024 Reading time 10 minutes
Categories
- Influencers
- Social Media Strategy
Influencer relationships (with consumers & brands) are evolving—what does that mean for marketers?
Published on April 29, 2024 Reading time 6 minutes
Categories
- AI
- Social Media Content
Post Performance Report: Brands creating AI-generated content with intention
Published on April 18, 2024 Reading time 6 minutes
Categories
- Instagram
- Social Media Content
400+ Instagram captions and ideas to get you through every season in 2024
Published on April 17, 2024 Reading time 25 minutes
Categories
- Community Management
- Social Media Engagement
12 Social media giveaway ideas and contest examples for 2024
Published on April 12, 2024 Reading time 6 minutes
Categories
- Other Platforms
- Social Media Strategy
5 brands on Threads putting their own spin on the platform
Published on April 8, 2024 Reading time 7 minutes
Categories
- Customer Care
- Other Platforms
11 Social messaging apps every marketer should know in 2024
Published on March 26, 2024 Reading time 9 minutes
Categories
- Influencers
- Social Media Strategy
Post Performance Report: Influencer marketing campaigns taking over our feeds
Published on March 20, 2024 Reading time 8 minutes
Categories
- Social Media Content
- Social Media Strategy
The complete guide to social media campaigns [+ 4 examples for 2024]
Published on March 18, 2024 Reading time 19 minutes
Categories
- Social Listening
- Social Media Strategy
Navigating social media marketing in an election year
Published on March 12, 2024 Reading time 5 minutes
Categories
- Social Listening
- Social Media Strategy
Balancing social resources across multiple business lines
Published on March 5, 2024 Reading time 4 minutes
Categories
- Social Media Strategy
- Team Collaboration
The case for better social media technology in 2024
Published on February 28, 2024 Reading time 6 minutes
Categories
- Social Listening
- Social Media Engagement
Brand storytelling: Creating a story that resonates
Published on February 27, 2024 Reading time 11 minutes
Categories
- Customer Care
- Social Media Trends
Post Performance Report: Brands transforming social customer care
Published on February 26, 2024 Reading time 8 minutes
Categories
- Social Media Trends
- Social Spotlight
Post Performance Report: Brands already inspiring us in 2024
Published on January 23, 2024 Reading time 7 minutes
Categories
- Social Media Content
- Social Media Engagement
The power of frontline employee engagement on social media
Published on January 22, 2024 Reading time 6 minutes
Categories
- Social Media Analytics
- Social Media Engagement
Social media personalization: The opportunity and risks to consider
Published on January 9, 2024 Reading time 7 minutes
Categories
- Social Listening
- Social Media Analytics
Data-driven marketing: What it is and strategies for using it
Published on December 21, 2023 Reading time 9 minutes

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