Social Media Marketing

Master social media marketing with Sprout Social. Discover resources, guides, and insights to drive results and grow your online presence.

Featured

Categories
- Social Media Marketing
Social media marketing: What it is and how to build your strategy
Published on February 19, 2025 Reading time 33 minutes
Categories
- Guide
- Social Media Marketing
Social Marketing Guide: 7 Steps To Creating a Winning Strategy
Categories
- Social Media Marketing
- Social Media Trends
80+ Must-know social media marketing statistics for 2025
Published on February 20, 2025 Reading time 10 minutes

All Social Media Marketing

Categories
- Instagram
- Social Media Advertising
Instagram campaigns failing? Learn from these highly-successful brands
Published on October 30, 2017 Reading time 7 minutes
Categories
- Social Media Marketing
- Updates & Enhancements
Repost Instagram content using Sprout’s mobile app
Published on September 13, 2017 Reading time 2 minutes
Categories
- Case Study
- Community Management
How Classic Culinary Brand America’s Test Kitchen Connects With New Consumers
Categories
- Facebook
- Social Media Advertising
A quick & comprehensive guide to Facebook remarketing
Published on August 9, 2017 Reading time 6 minutes
Categories
- Instagram
- Social Media Advertising
5 Instagram Video Ads Tips to Wow Your Audience
Published on June 14, 2017 Reading time 7 minutes
Categories
- Marketing Disciplines
- Social Media Engagement
11 Tips To Boost Your Social Media Marketing Productivity
Published on May 4, 2017 Reading time 7 minutes
Categories
- Social Media Advertising
- Social Media Content
5 Twitter Campaigns Your Business Can Learn From
Published on March 9, 2017 Reading time 12 minutes
Categories
- Facebook
- Social Media Advertising
How To Create & A/B Test Facebook Landing Pages
Published on January 5, 2017 Reading time 11 minutes
Categories
- Facebook
- Social Media Analytics
How to Measure Your Facebook ROI
Published on September 13, 2016 Reading time 7 minutes
Categories
- Social Media Engagement
- Social Media Marketing
The Twitter Best Practices Handbook
Published on July 27, 2016 Reading time 9 minutes
Categories
- Social Media Marketing
- Updates & Enhancements
Add a Branded Content Tag to Verified Facebook Page Posts
Published on June 23, 2016 Reading time 1 minute
Categories
- Case Study
- Community Management
Using Sprout Social to Increase Engagement on Instagram
Categories
- Facebook
- Social Media Marketing
Introducing Facebook Video Publishing in Sprout Social
Published on April 5, 2016 Reading time 2 minutes
Categories
- Social Media Content
- Social Media Engagement
The Science Behind a Pinned Tweet: 5 Ways to Get Noticed
Published on March 9, 2016 Reading time 4 minutes
Categories
- Instagram
- Social Media Engagement
Twitter vs. Instagram: Which is Best for Your Brand
Published on October 12, 2015 Reading time 7 minutes
Categories
- Consumer Goods
- Food & Restaurants
Please Link Responsibly: Social Media Guidelines for Alcohol Marketing
Published on March 30, 2015 Reading time 10 minutes
Categories
- Facebook
- Social Media Analytics
Your Handy Guide to Facebook Marketing Terms
Published on February 17, 2015 Reading time 13 minutes
Categories
- Social Media Engagement
- Social Media Marketing
How Social Media Behaviors Differ Across Asia Pacific
Published on January 21, 2015 Reading time 4 minutes

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