Rachael Goulet

Rachael is the Director of Social Media at Sprout Social and was a mega Sprout fan and user prior to joining the team. Her main focus is to strategize and maintain our own social presence. Outside of work, Rachael is an avid squirrel enthusiast and massive meme-aholic!

Categories
- Social Media Analytics
- Social Media Content
We need to talk more about follower retention on social
Published on August 26, 2024 Reading time 5 minutes
Categories
- Nonprofit
- Social Media Analytics
2 nonprofit social marketers share how they build & measure their social media strategies
Published on May 30, 2024 Reading time 6 minutes
Categories
- Leadership
- Social Media Strategy
How social media network fragmentation will impact your 2024 strategy
Published on January 29, 2024 Reading time 3 minutes
Categories
- Leveling Up
- Social Media Strategy
10 skills every social media manager must have
Published on March 28, 2023 Reading time 12 minutes
Categories
- Leveling Up
- Marketing Disciplines
Calling social marketers “gurus” is not the compliment you think it is
Published on February 25, 2021 Reading time 3 minutes
Categories
- Leveling Up
- Marketing Disciplines
Why you need to share social media reports, even if no one’s asking for them
Published on April 28, 2020 Reading time 6 minutes
Categories
- Social Media Analytics
- Social Media Content
Want better results? Start with social testing
Published on March 18, 2020 Reading time 13 minutes
Categories
- Social Media Strategy
5 stats brands need to know to engage Irish & UK consumers
Published on July 18, 2019 Reading time 4 minutes
Categories
- Social Media Engagement
- Social Media Strategy
9 stats social media marketers need to show their bosses ASAP
Published on May 7, 2019 Reading time 8 minutes
Categories
- Social Media Advertising
- Social Media Content
5 Twitter Campaigns Your Business Can Learn From
Published on March 9, 2017 Reading time 12 minutes