#NoTwoDays: A Day in the Life of Susan Chang of Dropbox
September 14, 2017 — What does a typical day look like for you? “Well, no two days are alike,” is a common response to the question that marketers Read more...
#NoTwoDays: A Day in the Life of Bruce Floyd of the Florida Gators
August 1, 2017 — In the second installment of our new series, #NoTwoDays, we examine the day of fellow marketer Bruce Floyd, social media manager of the Florida Read more...
#NoTwoDays: A Day in the Life of Pete Haas of PCMag
May 1, 2017 — “Well, no two days are alike.” That is a common response to the question marketers get on a weekly basis: “What is your typical day Read more...
How Team Sprout Uses Message Tagging for Product Development
December 29, 2016 — As our business has grown so has our customer base. As exciting as this is, the need to stay on top of brand-to-customer communication Read more...
How Team Sprout Uses Its Twitter Listening Report for Content Creation
December 22, 2016 — It’s well-known that social media isn’t simply a broadcast platform. Any successful social media strategy includes sharpened social listening to know who you are Read more...
How Team Sprout Uses Its LinkedIn Company Pages Report
December 15, 2016 — As a SaaS B2B company, LinkedIn has become an increasingly important part of our social strategy. Our senior leadership is always interested in our LikedIn Read more...
How Team Sprout Uses Message Approval to Onboard New Hires
December 9, 2016 — Onboarding can present challenges, especially when a new team member isn’t quite as familiar with a brand’s existing voice and tone. At Sprout, when Read more...
How Team Sprout Uses Organic Post Targeting to Reach Its Audience
December 1, 2016 — They say timing is everything and when it comes to social, the old adage isn’t too far off. Now more than ever it’s important Read more...
A Complete Calendar of Hashtag Holidays for 2017
November 21, 2016 — From Puppy Day to Awkward Moments Day, there’s an occasion for just about anything. Ignored by traditional calendars these hashtag holidays are celebrated ad Read more...
Social Media News: Sprout Social All Stars Edition
July 17, 2016 — Sometimes the best content can be found right under your nose and on your social feed. This week, we found some noteworthy blog posts Read more...
Pinterest Introduces New Powerful Targeting Tools
June 19, 2016 — Social marketers understand that data is power. That’s why, when Pinterest beefed up its targeting tools earlier this week, we noticed. Meanwhile, Brooke B. Sellas Read more...
Social Media News: Twitter Insiders & Facebook 360
June 12, 2016 — This week, two major social networks launched some exciting new features. That’s why we’ve decided to just jump right in and explain what they mean for social media managers. Read more...
Social Media News You Can Use: Millennial Marketing
June 5, 2016 — Millennials, millennials, millennials! This week in social media news, LinkedIn caught our attention with a fresh (and very thorough) playbook and survey on millennials. Meanwhile, Magisto Read more...
Social Media News You Can Use: Character Count, Customers & Content
May 28, 2016 — This week in social media, Twitter announced it was adding more flexibility to Tweets, Rebekah Radice shared how small businesses can market themselves on social media Read more...
Social Media News You Can Use: Reach & Visibility
May 21, 2016 — This week’s news roundup is all about expanding your brand’s reach and getting more eyeballs on your products. Pinterest brought back an old friend, Read more...
Social Media News You Can Use: Publishing Edition
May 14, 2016 — This week, it was all about getting your brand’s social content, website and product out in front of your consumers. Pinterest shared its publishing best Read more...
Social Media News You Can Use: Personalized Content Edition
May 7, 2016 — This week was all about providing your audience with personalized content. Facebook weighed in on the methods behind its News Feed, Twitter unveiled an easier way Read more...
Social Media News You Can Use: Messenger Chatbots & Screen Sharing on Blab
April 29, 2016 — You’ve heard it over and over again, but content saturation is real. Believe me. As Sprout’s Social Media Manager, I live and breathe social, Read more...
#SproutChat Recap: Productivity for Social Media Managers
April 22, 2016 — Productivity for social media managers can be challenging. From setting up a strategy, to writing creative content and managing incoming messages, their days are typically Read more...
Your Guide to Hosting a Successful Social Media Night at the Ballpark
April 4, 2016 — No tactic strengthens the relationship between a brand and its social media audience more than interacting with them in a consistent manner offline. To bridge the gap Read more...
