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The Trusted Toolkit Every Social Media Manager Needs in 2023

Social moves fast. Stay up to speed with strategic resources designed to keep your business on trend and on budget.

Develop a powerful social media strategy with these six annual planning resources.

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Index of the Top Trends of 2022

Struggling to plan your content for the upcoming year? Not sure what your audience is interested in? Dive into our data-packed index filled with customer insights to help forecast social trends your business can use to make strategic decisions in 2023.

See What's Trending

6-Step Checklist to Launch Your Employee Advocacy Program

Your employees can be your biggest advocates. They can help you shorten sales cycles, build trust and increase opportunities for earned media. Download this checklist to create an advocacy program that garners maximum participation.

Create Employee Advocates

Social Media Analytics Template

Having both a paid and organic social media strategy is essential for brands today. Tracking all of the metrics and tying them back to larger company goals can get overwhelming. Use this spreadsheet to easily track, compare and analyze your campaigns at once.

Improve My Reports

How to Measure the Value of TikTok

Every day brands are getting thousands of followers and millions of likes on TikTok. How are they creating viral moments? Watch this webinar to learn how, and to assess if TikTok is right for your brand and which KPIs to focus on.

Find Value in TikTok

Annual Social Media Budget Template

Your social team is only as strong as the resources and tech you have access to. Ensure that you always have the tools you need by maintaining a well-documented social media marketing budget. Plan your expenses with this simple, annual budget sheet.

Build My Budget

Learn Social Listening in 90 Minutes

Social listening helps you monitor and analyze the constant conversations happening about your brand online 24/7—even when you aren’t tagged or mentioned. Use this workbook to build your first social listening query in just 90 minutes.

Start Listening
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