Social Listening resources to Supercharge Your Team's Listening Strategy

Sprout Social’s Listening tool enables our customers to understand how their customers, potential customers, audience, and competitors are talking about them. Harness the limitless power of the Social Listening tool most effectively using the tips and strategies outlined through the Help Center articles, blog posts, and Learning Portal courses that our Onboarding Team recommends most frequently to our customers.

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Training Resources

An illustration of a clipboard on a yellow background surrounded by social media network logos (Instagram, LinkedIn, Twitter and Facebook) meant to convey the the multi-step process of navigating social media compliance.

Social Listening Intake Form

For customers embarking on Social Listening 1: 1 onboarding

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Social Listening Market Insights Slideshow Cover

Listening reporting templates

Access a sample deck to help you present your Listening insights in powerful ways.

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Social Listening: Step by Step

Listening Workbook

Take a deep dive on the ways you can set up your Listening topics.

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Social Listening FAQs

Check out the frequently asked questions about the Listening tool.

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Social Listening Guide

Break down what social Listening is and the benefits of it.

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Strategic resources

5 Ways Sprout Social's Listening Can Improve Business Strategy

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What types of insights can I get from Social Listening?

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Social media listening examples that will help you unearth better insights

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40 Unique Ways To Use Social Listening To Make An Impact On Your Business

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Conversational analytics: How to use social listening for brand insights

Read more on Brand Insights

Social Listening: Step by Step

How to create better social listening queries

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Social Listening data availability and limitations

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Learning Portal Courses

Mastering Social Listening

Flex your social Listening skills in this 44 minute course!

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Turning Social Listening Data into Action

This 35 minute course walks you through how to use your Listening insights strategically.

Take the course