15 Loomly alternatives for your brand in 2025

With features like content ideation and approval workflows, Loomly is a solid starting point for brands establishing their social media presence.

However, as a business scales, its needs invariably evolve. If you’re finding that your strategy now demands a platform with a truly comprehensive and scalable feature set, it’s time to explore Loomly alternatives.

Here are 15 Loomly alternatives to check out in 2025.

1. Sprout Social

For businesses that have outgrown the foundational feature set of Loomly, Sprout Social presents itself as the definitive next step—a comprehensive, all-in-one social media management platform designed for scaling businesses and enterprises. Sprout Social provides the robust infrastructure and sophisticated tools needed to transform a social media program into a powerful engine for business growth and undeniable ROI.

Sprout directly addresses the core limitations a growing brand might face with Loomly, offering enterprise-grade solutions for analytics, engagement and reporting that are scalable to meet even the biggest enterprise needs.

Key features:

• Unified smart inbox: Consolidate all social media messages, comments and mentions into a single, streamlined inbox to manage engagement efficiently and cultivate customer loyalty. This overcomes the challenge of separate, channel-specific inboxes.
• Advanced analytics and reporting: Move beyond basic metrics to tell a compelling story about ROI with data your leadership can instantly understand. A 2023 Forrester study shows organizations using Sprout can reduce time spent on reporting by 75%.
• AI-powered publishing & automation: Remove guesswork with patented, AI-powered ViralPost® technology to share content at the right times. The platform is built on proprietary AI, customizable workflows and deep automation capabilities.
• Deep social listening capabilities: Extract key business insights from global conversations with an intuitive listening tool. The embedded AI enables teams to quickly surface trends and inform business strategy, allowing you to be proactive rather than reactive.
• Full-funnel integrations: Leverage social insights across your entire business with deep integrations for tools like Salesforce, Tableau, Shopify and Zendesk. This helps break down internal silos and unite teams around your audience.
• Enterprise-grade collaboration: Crush company goals by connecting multiple teams and brands in Sprout. The platform is made to optimize the unique business power of social with features like a shared calendar and flexible approval workflows.

2. Sendible

For agencies and marketing consultants, Sendible is a purpose-built solution. It is designed to streamline every aspect of managing multiple brands.

Sendible also excels at streamlining the content pipeline. You can pull in content automatically from RSS feeds to keep content queues full and a direct integration with Canva allows your team to design and schedule visuals without ever leaving the platform.

Key features:

• Centralized Client Dashboard: Manage all client social media activities from a single, unified interface.
• White-Label Reporting: Create and schedule professional, custom-branded reports to send to your clients automatically.
• Content Suggestion Engine: Discover relevant and trending content to share on behalf of your clients.
• Team Collaboration: Use granular user permissions and approval workflows to seamlessly collaborate with both your team and your clients.

3. Agorapulse

Agorapulse is a Loomly alternative with social media engagement and community management features. It’s great for teams who want to move beyond content planning and actively foster relationships with their audience.

The platform includes a Social ROI feature that allows you to track website traffic and conversions that originate from specific social media posts. This makes it easier to connect social media efforts directly to business objectives and demonstrate the financial impact of your strategy to key stakeholders.

Key features:

• CRM-like Social Inbox: Organize all incoming messages, comments and mentions in one place and label users to track conversation history.
• Advanced Monitoring: Set up powerful listening searches to monitor your brand, competitors and industry keywords.
• One-Click Reports: Generate detailed PowerPoint reports that clearly visualize your engagement, audience growth and content performance.
• Team-Focused Workflows: Assign conversations to specific team members and see who is working on what in real-time.

4. CoSchedule

CoSchedule provides a holistic marketing management solution that makes it a strategic Loomly alternative for teams needing to align their social efforts with their entire marketing ecosystem. It moves beyond social-only planning to offer a unified view of all marketing activities.

CoSchedule also helps you maximize the impact of your best content with its intelligent automation feature, ReQueue. This tool allows you to build a library of your top-performing evergreen posts, which ReQueue then uses to automatically fill any gaps in your social media schedule.

Key features:

• All-in-One Marketing Calendar: Visualize your social media posts, blog articles, email campaigns and other projects on a single calendar.
• Headline Analyzer: Optimize your post copy and blog titles with a built-in tool that scores them for effectiveness.
• Task Management: Assign and track tasks for all marketing projects, not just social media posts.
• Reusable Task Templates: Standardize your workflows for recurring projects to ensure consistency and efficiency.

5. SocialPilot

SocialPilot is a good alternative for small businesses and agencies seeking a feature rich platform. It packs a high degree of functionality into a cost-effective package.

With SocialPilot, you can securely onboard clients without ever needing their login credentials by inviting them to connect their accounts directly. This creates a professional, streamlined and secure collaboration process that builds client trust and saves valuable administrative time.

Key features:

• High-Volume Bulk Scheduling: Schedule up to 500 posts at once by uploading a simple CSV file.
• Content Curation Hub: Discover and schedule fresh content from across the web directly from the dashboard.
• Agency & Team Features: Manage team members and clients with specific roles and access levels.
• Social Inbox: Engage with your audience and manage conversations from a unified inbox for all your connected accounts.

6. MeetEdgar

MeetEdgar provides a unique, automation-first approach that makes it a smart Loomly alternative for teams focused on maximizing the lifespan of their content. It is designed to put your evergreen content library on autopilot.

MeetEdgar helps you keep your library full by automatically generating new updates from external sources. You can connect an RSS feed from your favorite blogs or news sites and Edgar will pull in fresh articles, creating posts for you to approve and add to your queue. This content-sourcing feature saves time and ensures you always have a fresh supply of relevant material to share with your audience.

Key features:

• Automated Content Recycling: Build a categorized library of updates that Edgar will automatically share and re-share over time.
• Content Variation Creation: Write multiple versions of the same post to keep your recycled content from looking repetitive.
• Continuous Scheduling: Ensure your social feeds never go dark, as Edgar will continue to publish from your library indefinitely.
• A/B Test Social Updates: Track click-through rates on different headlines and images to see what resonates most with your audience.

7. Tailwind

Tailwind is a specialized growth and scheduling tool for Pinterest and Instagram, making it a powerful Loomly alternative for businesses that rely on visual discovery platforms. It offers unique features designed to accelerate reach.

Beyond scheduling and creation, Tailwind provides robust analytics to help you understand and optimize your performance on visual platforms. You can track key metrics like follower growth, engagement rates and the performance of individual Pins or Instagram posts. These tailored insights allow you to see exactly what content is resonating with your audience, enabling you to refine your strategy and accelerate your growth.

Key features:

• Tailwind Create: Instantly generate hundreds of unique post designs from your photos, logos and brand styles.
• SmartSchedule: Automatically schedule your posts at the best possible times for maximum audience engagement.
• Tailwind Communities: Collaborate with other creators in your niche to share relevant content and grow your audience faster.
• Smart.bio Link: Create a customizable landing page for your Instagram bio that automatically updates with your latest posts.

8. Iconosquare

For data-driven teams who find Loomly’s analytics insufficient, Iconosquare offers a much deeper and more powerful analytics suite. It prioritizes performance measurement and competitive benchmarking.

Iconosquare excels at translating its deep analytics into actionable strategic guidance for your content. The platform analyzes your own historical data to provide personalized recommendations for the best times to post for maximum reach and engagement. By identifying your top-performing posts and content pillars, it helps you understand what resonates with your audience, allowing you to create more effective content moving forward.

Key features:

• Advanced Analytics: Access detailed metrics on reach, impressions, engagement rates, follower evolution and Stories performance.
• Competitor Tracking: Monitor the performance of your competitors and benchmark your results against your industry.
• Custom Dashboards: Build dashboards that display the specific KPIs and metrics that matter most to your business.
• Automated Reporting: Schedule regular reports to be sent directly to your email or your clients’ inboxes.

9. HeyOrca

HeyOrca is a Loomly alternative built to solve the most critical challenge for modern agencies and marketing teams: the chaotic approval process. It replaces endless email chains and confusing spreadsheets with a simplified, secure workflow that gives clients the confidence to approve content quickly.

HeyOrca’s core differentiator is its obsessive focus on simplifying the client approval process. While other platforms include collaboration as a feature, HeyOrca makes it the central pillar of its platform, creating a frictionless experience that is famously easy for even the least tech-savvy clients to use.

Key features:

• Visual-First Client Approval Portal: Eliminate misunderstandings by sending clients a single shareable link where they can see exact mockups of posts and approve or leave comments directly on the content—no login required.
• Dedicated Client Management: Keep your work organized and secure with a dedicated calendar, media library and user permissions for every client, preventing cross-account mistakes.
• Built for Team & Agency Workflow: Scale your team and client roster without punitive per-seat pricing models, as all plans include unlimited users.

10. Later

Later is a popular and user-friendly alternative to Loomly, particularly for brands that lead with their visual identity. Its interface is clean and centered around the visual planning experience.

Later has a robust mobile app makes it easy to plan and schedule content on the go, while its Link in Bio feature transforms your profile into a mini-website with clickable images. This functionality allows you to directly connect your visual content to product pages, making it a powerful tool for driving sales and tracking revenue from social.

• Visual Content Calendar: Drag and drop media onto a calendar to see your week or month at a glance.
• Instagram Grid Preview: Arrange upcoming posts on a visual grid to ensure your profile feed looks polished and cohesive.
• User-Generated Content: Find and repost content from your community directly within the platform.
• Link in Bio Tool: Create a clickable, shoppable landing page from your Instagram profile link.

11. Hootsuite

Hootsuite offers a feature-rich environment that serves as an alternative from Loomly. It is designed for businesses that need to manage a high volume of social activity across a wide array of networks.

Through tools like Hootsuite Amplify, you can empower your employees to become brand ambassadors, while Hootsuite Ads allows you to manage and optimize your ad campaigns. This integrated approach to paid, owned and earned media provides a more holistic strategy for maximizing your brand’s reach and impact.

Key features:

• Stream-Based Monitoring: Use its iconic dashboard to set up custom streams for monitoring keywords, mentions and hashtags in real-time.
• Broad Network Support: Connect to a more extensive list of social media platforms compared to Loomly’s Meta-centric approach.
• Content Library: Store pre-approved content and assets for your team to use, ensuring brand consistency.
• Comprehensive Analytics: Generate detailed performance reports to track hundreds of metrics and measure your social ROI.

12. Buffer

For teams outgrowing Loomly’s basics, Buffer offers an approachable, fast alternative for publishing and engagement. It helps small to mid-market businesses streamline their workflows and connects social activity directly to business outcomes with a built-in link-in-bio tool.

Buffer stands out by pairing a lightweight engagement hub with a native link-in-bio site, Start Page. This combination reduces the need for extra tools, allowing marketers to manage comments, drive traffic and measure results all in one place.

Key features:

• Engagement Workspace: Prioritize and reply to Instagram and Facebook comments using sentiment labels and smart alerts.
• Start Page: Build and manage a customizable link-in-bio microsite with its own analytics.
• Community Features: Use saved replies and notifications to streamline conversations on Threads, Instagram and Facebook.
• Team-Friendly Inbox: Triage conversations faster with a dedicated mobile app and keyboard shortcuts.

13. Planable

For agencies and brands that need more robust collaboration than Loomly offers, Planable is a strategic alternative. The platform makes collaboration and approvals its centerpiece, streamlining the entire content review process for teams and clients.

Planable’s strength is its frictionless, client-friendly sign-off process. It uses external share links that allow stakeholders to comment on and approve content without needing to log in, which eliminates convoluted email chains and reduces compliance risks at scale.

Key features:

• External Share Links: Share individual posts or entire content calendars with external collaborators for easy feedback and approval.
• Multi-Level Approvals: Enforce governance with required, multi-level approval chains for legal, brand and other stakeholder sign-offs.
• Content Locking: Automatically lock posts after they are approved to prevent accidental edits and ensure compliance.
• Automated Notifications: Accelerate feedback and sign-off with instant notifications through Slack, email and mobile.

14. Zoho Social

For teams that need social media to drive pipeline, Zoho Social is a powerful Loomly alternative. It unites social publishing and listening with deep CRM capabilities, making it ideal for brands that want to prove social’s impact on revenue.

Unlike content-first platforms, Zoho Social is pipeline-first. Its native integration with Zoho CRM turns social interactions into qualified leads, enriches contact data and tracks revenue influence, closing the loop between marketing and sales.

Key features:

• Native Zoho CRM Integration: Create and qualify leads directly from social media actions and enrich contacts with social data.
• Automated Lead Capture: Automatically create new leads from brand mentions, keywords, messages and Facebook Lead Ads.
• Real-Time Monitoring: Use live streams to monitor conversations and tie engagements directly to a contact’s CRM status for immediate follow-up.
• Revenue Tracking: Measure the financial impact of your social media efforts within the unified Zoho ecosystem.

15. Vista Social

For brands leaning into modern social strategies, Vista Social provides a robust alternative to Loomly with a focus on short-form video and reputation management. It offers advanced features that help you keep pace with today’s fastest-growing trends.

Vista Social’s strengths are in execution and reputation. The platform supports direct scheduling for Instagram Reels and TikToks—no mobile notifications needed—and includes a trending audio library to ensure your content stays relevant. It also integrates reviews management, allowing you to monitor and respond to Facebook and Google reviews from one place.

Key features:

• Direct Video Scheduling: Schedule Instagram Reels and TikTok videos directly, complete with carousel and tagging support.
• Trending Audio Library: Discover, save and attach trending sounds to your short-form video content.
• Reviews Management: Monitor, analyze and respond to reviews from Facebook and Google with automated alerts and reports.
• Unified Inbox: Manage conversations, listening streams and reviews from a single, centralized inbox.

Choose the right platform to power your growth

The best alternative for your team will be one that solves your immediate challenges while providing the power and flexibility to achieve your future ambitions. If your goal is to harness the full power of social media with a platform that delivers actionable intelligence, enterprise-level scalability and a demonstrable return on investment, we invite you to see what a true all-in-one solution can do.

Experience the difference firsthand and unlock your brand’s full potential. Start your free 30-day trial of Sprout Social today to explore the premium tools and dedicated support that help businesses like yours win.