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What is influencer marketing: An influencer strategy guide for 2025
Published on April 14, 2025
Reading time 14 minutes
Influencers
Influencer marketing is shaping social media every day. Understand how to incorporate influencers in your marketing strategies.
Featured
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Use this framework for maximizing influencer marketing ROI
Published on December 11, 2024 Reading time 12 minutes - Categories
Rethinking the influencer-brand relationship
Published on January 24, 2024 Reading time 5 minutes
All Influencers
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How to negotiate influencer rates so that everybody wins
Published on July 9, 2024 Reading time 8 minutes - Categories
Craft the perfect pitch: 7 influencer outreach email and DM templates
Published on July 2, 2024 Reading time 8 minutes - Categories
Leading LinkedIn influencers for your marketing strategy
Published on June 27, 2024 Reading time 8 minutes - Categories
How to use Instagram broadcast channels to support creator partnerships
Published on June 27, 2024 Reading time 5 minutes - Categories
Breaking Ground: The latest Sprout updates you need to know about
Published on June 6, 2024 Reading time 6 minutes - Categories
The past, present and future of influencer marketing, according to Taylor Lorenz
Published on June 5, 2024 Reading time 6 minutes - Categories
Influencer pricing: how much influencers really cost
Published on May 30, 2024 Reading time 10 minutes - Categories
UK Food influencers redefining taste for your brand
Published on May 29, 2024 Reading time 9 minutes - Categories
Why it’s time to hire an influencer marketing manager
Published on May 14, 2024 Reading time 5 minutes - Categories
Influencer marketing trends across industries
Published on May 9, 2024 Reading time 7 minutes - Categories
Spotlight on UK beauty influencers for your brand
Published on May 6, 2024 Reading time 10 minutes - Categories
Authenticity on social media is a moving target
Published on May 1, 2024 Reading time 4 minutes - Categories
Influencer relationships (with consumers & brands) are evolving—what does that mean for marketers?
Published on April 29, 2024 Reading time 6 minutes - Categories
UK fashion influencers redefining style
Published on April 3, 2024 Reading time 12 minutes - Categories
The rise of virtual influencers: are they here to stay?
Published on April 2, 2024 Reading time 6 minutes - Categories
How women are building a more inclusive creator economy
Published on March 28, 2024 Reading time 5 minutes - Categories
For legacy industries, influencer marketing is key to evolving the customer journey
Published on March 26, 2024 Reading time 5 minutes - Categories
Powerful UK fitness influencers for your next campaign
Published on March 26, 2024 Reading time 9 minutes
![[Afterpost] 2024 Influencer Marketing Report](https://media.sproutsocial.com/uploads/2024/04/influencer-marketing-report_2024_afterpost-ad.png)