Employee Advocacy

What is employee advocacy and does it really work?

Employer branding for retention and recruitment

10 Tips to Master LinkedIn Employee Advocacy

Sprout on Sprout: Behind the scenes with our 3-person social media team

11 corporate communications tools to boost team performance

How to create an executive communications strategy that builds your business

Unlocking Twitter Data for Corporate Communications [Webinar]

How to conduct a LinkedIn audit that brings your brand to life

Build Your Brand [Webinar]

Word of mouth marketing: how to drive conversations and sales at the same time

The ultimate guide to social recruiting

Kickstart your internal communications strategy with these best practices

Contents may be hot: Behind the handle with Social Media Tea

One small step for brand: What marketers need to know about conscious—and increasingly skeptical—consumers 

How to measure employee advocacy at every stage of your program

Sprout Social’s 2021 Diversity, Equity and Inclusion Report

Do social media managers need master’s degrees?

Don’t fear the retro: How open communication strengthens agency-client relationships

7 ways to transform your audience into brand evangelists

11 Dos and don’ts on social media etiquette for businesses

Employee engagement: how to keep workers engaged in a meaningful way

What the Sprout Spotlight awards taught us about the state of social marketing

Amplify and uplift: How brands can acknowledge Asian Pacific American Heritage Month on social

Social Spotlight: How Tim Hortons puts people first in its social strategy