Session time: 1 hour
Master the essential steps to kickstart your influencer marketing strategy with Creator and Content Strategist, Andrea Casanova. Learn ways to find the influencers that align with your brand’s values and goals, uncover the strategies of budget allocation and decode the metrics that matter to your brand. This webinar is your roadmap to influencer marketing success, equipping you with the knowledge and tools needed to make impactful, data-driven decisions for your brand.
Your Speakers:
Presenters
Andrea is a digital marketing and branding expert born in Venezuela and based in Los Angeles. Her multicultural and youthful approach breathes new life into global brands and successfully targets Millennial and Gen Z audiences. She has become the go-to source on storytelling and thoughtfulness in her community, sharing tips and tricks to help her followers and beyond level-up in all areas of their lives.
Sarah Corley
Sarah Corley is a Senior Marketing Campaign Strategist at Sprout Social, where she creates campaigns that turn attention into action. Beyond marketing, she channels the same blend of strategy and creativity into her personal passions—whether she’s developing new recipes or leading AquaFit classes as a certified water aerobics instructor. Her sweetest claim to fame? Fun fact: Sarah once helped set a Guinness World Record while working with Nestlé Toll House. @srcorley
