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How to measure and communicate the value of social media
Published on December 18, 2024
Reading time 5 minutes
Customer Zero: Defining the ROI of Social
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How Sprout’s social team measures Owned Media Value (and other ROI metrics that matter)
Published on June 5, 2025 Reading time 6 minutes
All Customer Zero: Defining the ROI of Social
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What is attribution modeling for social media marketing?
Published on July 11, 2025 Reading time 8 minutes - Categories
How Sprout’s social team measures Owned Media Value (and other ROI metrics that matter)
Published on June 5, 2025 Reading time 6 minutes - Categories
How to measure and communicate the value of social media
Published on December 18, 2024 Reading time 5 minutes
Reimagine Social Media for Business Growth
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