The Only Earned Media Strategy You’ll Ever Need
September 25, 2019 — Somewhere throughout your career you’ve probably heard the saying “content is king.” While this is true in some regards, it… Read More
Aria Solar
Aria is the Marketing Strategist for Bambu by Sprout Social. With a background in Content Marketing/SEO, she has an affinity for all things inbound. When not generating many leads, you can find Aria at a concert, cheering on the Cards or wandering her beloved Chicago neighborhood, Wicker Park.
The ultimate guide to social recruiting
September 23, 2019 — Recruiting has drastically changed in the past decade. Businesses are rapidly growing their workforce in an increasingly competitive landscape, and… Read More
Team outing & employee recognition ideas for any company
September 23, 2019 — Employers have been trying to master the science of effectively motivating employees since, well, there were employers and employees. At… Read More
Best practices for your internal communication strategy
September 23, 2019 — An effective internal communications strategy is a critical aspect of your organization’s daily operations. You may have best practices and… Read More
Engagement ideas and empowerment strategies for every business scenario
September 23, 2019 — Are your employees engaged? According to a survey from Gallup, chances are a majority aren’t. The… Read More
What Is Employee Advocacy & How Does It Really Work?
September 23, 2019 — Employee advocacy has been one of the most trendy buzzwords in human resources, marketing and sales over the past few… Read More
Infographic: Social Selling Statistics to Validate & Strengthen Your Strategy
September 23, 2019 — The environment of sales is rapidly changing—in fact, 71% of salespeople believe that their role will be radically different in… Read More
The Success of Your Social Selling Program Hinges on These 6 Metrics
September 23, 2019 — At its most basic level, social selling comes down to leveraging social platforms to find the right leads and build… Read More
Real Estate Lead Generation: How to Build a Pipeline Using Social Media
September 23, 2019 — Countless markets have been affected by the digital revolution, and real estate is no exception. Similar to the way search… Read More
Word of Mouth Marketing: How to Build a Strategy & Why It’s Critical for Growth
September 23, 2019 — For many companies, word of mouth marketing is (and probably always will be) the most cost-effective and productive way to… Read More
The 9 Ultimate Sales Enablement Tools to Streamline Your Buyer’s Journey
September 20, 2019 — If businesses want to stay on top in today’s chaotic sales environment, they need to keep a pulse on the… Read More
From B2B to B2C—These Lead Generation Ideas Are Proven to Work
September 20, 2019 — As we move further into digital transformation, businesses are realizing that this world no longer belongs to marketers, but to consumers—the… Read More
The Importance of Employee Engagement: A Complete Guide
September 20, 2019 — Employees spend more time at work than they do with their families, so it’s no surprise that your teammates want… Read More
The Google Analytics of Employee Advocacy
September 20, 2019 — Measuring successfulness is a crucial component of an employee advocacy program. Since one of the strongest, if not main,… Read More
The Do’s and Don’ts of Building a World-Class Employer Branding Program
September 20, 2019 — As our global economy evolves, continuing to challenge leading companies with new competition every single day, there’s an acute need to find and… Read More
Ask These Employee Satisfaction Questions to Get a Pulse on Workplace Happiness
September 20, 2019 — It’s no secret that 51% of the workforce lacks engagement – but what does this really… Read More
Infographic: Employee Advocacy Stats That Will Help Secure C-Level Buy-In
September 20, 2019 — One of the most difficult components in getting any new program off the ground is securing C-Suite buy-in. Stakeholders need a… Read More
How to Use ROI as the Fuel for Your Employee Advocacy Program
September 20, 2019 — To thrive in today’s marketplace, businesses need exceptional employees to acquire exceptional customers. The path to achieving these two elements,… Read More
How to Create a Workplace Culture That Organically Feeds Your Candidate Pipeline
September 19, 2019 — The concept of “culture in the workplace” has evolved from what we once thought to be another passing trend, into… Read More
How to curate content & newsletters for your employee advocates
September 19, 2019 — We are in an attention economy. There is a fixed amount of time in every day to which we can… Read More