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How (and why) a tech company shifted their social strategy from product- to community-focused
Published on March 20, 2023
Reading time 4 minutes
Emily Schultz is a social media and brand marketing professional living in Brooklyn, NY, focused on all things food and restaurants. Before BentoBox, she was the social media manager at Bon Appetit Magazine. She loves a dirty martini, following cute dogs on Instagram, and bad reality TV.
How (and why) a tech company shifted their social strategy from product- to community-focused