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Discover the most buzzworthy Art Basel moments

Gather insights from Sprout Social about what happened in Miami on and offline.

51,812Conversations happenedTotal volume
335,006People reactedTotal engagements
1.5BEyes watchedPotential impressions
90%Glowing mentionsPositive sentiment
Last updated: 12:30pm CT 12/9/2024 sourced from Sprout Social’s Listening and Influencer Marketing

The most popular artists and shows

Check out the experiences that kept people talking from the streets to the screens.

1

Untitled Art

Insights

Engagement

387

Potential impressions

2,721,834

Volume

97

Top posts

Top posts

The most talked-about brand activations

Explore the tactics brands used to mesmerize audiences and gain more awareness.

  • Cartier

    Total volume

    241

    Potential impressions

    43,402,064

    1
  • 2

    Gucci

    Total volume

    25

    Potential impressions

    21,346,168

  • Samsung

    Total volume

    53

    Potential impressions

    12,323,660

    3

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Influencer categories that led the conversation

Find out which categories drove the most engaging conversations all week long.

Visual Art & Design

Post count

321

Fashion & Style

Post count

272

Lifestyle

Post count

90

Total earned media

$2630000

...that’s what influencer word of mouth was worth at Art Basel.

Earned Media Value sourced from Sprout Social Influencer Marketing

Top moments

Check out the experiences that left everyone saying, “you had to be there.”

LVMH
LVMH

About last night@wsouthbeach... 🪩
Artists, collectors, and gallerists gathered at the W South Beach yesterday evening, furnished by@moooi, to celebrate@bridgetkfinn’s inaugural edition of#ArtBaselMiamiBeach.⠀⠀⠀⠀⠀⠀
The crowd included the artists@tschabalalaself,@maggie_ogden,@miles.greenbergas well as Eli Sudbrack of@assumevividastrofocus, who currently has a show at@thebassmoa. There were gallerists including@leopolmc, cofounder of@islaflotante.galeriain Buenos Aires and@thiagogomideof São Paulo’s@gomide.co.

LegendaryLade
LegendaryLade

Stefon Diggs with his large pink Bottega Veneta “Andiamo” bag! #ArtBasel
#BagCheck

Chubb
Chubb

Introducing the 2025 @Chubb Fellows from the New York Academy of Art. This year at Art Basel Miami Beach, @ChubbNA will be showing work by fellows including Manuela Caicedo, Benjamin Staker, and Brendan Sullivan.

ELLEmagazine
ELLEmagazine

Janelle Monaé Took Over the DJ Booth for Cartier’s Trinity 100 Celebration at Art Basel Miami Beach

How did we get this data?

This data was collected, aggregated and updated from Sprout Social’s Listening and Influencer Marketing solutions by Sprout Social between December 6, 2024 and December 9, 2024. While this page represents a breadth of social data and conversations, it’s not completely exhaustive. For additional questions about the data, please contact the Sprout team.

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