If you’d like your identity on your YouTube Channel to match that of your Google+ profile, you’re in luck. The company has announced that it’s finally rolling this ability out to all of its members.
Technically this functionality has been available since August, but only select members were invited to participate. Google is currently pushing out the prompt, but you can opt in right now through your YouTube account settings.
Of course, not everyone will welcome this change. While it’s great for creators who want to build brands as individuals, it doesn’t work well if you don’t want a full name on your channel. Instead, businesses will want to link their Google+ Pages — unfortunately, this functionality isn’t yet available, but Google is working on it.
“In the coming weeks we’ll launch the option to link your channel with a Google+ page, which will allow you to use your channel name (even with spaces in it!) as your Google identity,” stated Google in a blog post. It also noted that channels linked with Google+ Pages will support the advanced Google+ Page management features (which enable up to 50 people to manage it).
The benefit of linking accounts is that it’ll be easier for your audience to find and connect with you on YouTube, Google, and across all of Google’s products. Individuals can begin the merger today. As for businesses, we’ll keep you updated as the functionality becomes available.
Jennifer Beese: Jennifer Beese has worked as a community manager and social media strategist. When she’s not writing, you can find her studying anatomy and physiology—she literally has a skeleton in her closet—or under the stars with her telescope.