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4 Functions That Benefit from Social Business

4 Functions That Benefit from Social Business

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Just as social media now permeates every aspect of our personal lives, it now extends beyond its traditional home of the marketing and communications. In this guide, we dive into why social media is a crucial component of functional objectives across customer service, recruiting, sales and innovation.

Explore These Themes:

  • Innovation

    Obtain timely and authentic feedback that inspires stronger products and builds better businesses.

  • Loyalty

    Establish relevant, lasting customer relationships that extend beyond a computer screen.

  • Recruitment

    Identify and engage potential employees and customers with expert exchanges.


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