Another potentially popular use of this feature is video replies. Google is working hard to encourage conversation and content discovery across the social network. By allowing users to quickly record and share videos, it could be a great way to draw more users into conversations. With the addition of screen sharing and integration with other Google products, Google+ is becoming a powerful tool for businesses.
Google began rolling out this feature to its user base yesterday afternoon. It’s possible that not all users will have it just yet, but be sure to check back over the next few days.
Jennifer Beese: Jennifer Beese has worked as a community manager and social media strategist. When she’s not writing, you can find her studying anatomy and physiology—she literally has a skeleton in her closet—or under the stars with her telescope.