As a content creator, publishing a blog post doesn’t mean your job is finished. Reading and responding to comments comes next, and it’s one of the most rewarding aspects of blogging. Not only do comments help you connect with your readers, but they can also be inspiration for future posts. With that in mind, Google announced that you can now use Google+ as a commenting platform for your blog.
Starting today, you’ll be able to view all of your blog and Google+ comments in one place. Now when you’re watching your blog’s comment threads, you’ll see activity from visitors and from people talking about your content on Google+. This means if there’s a public discussion about one of your blog posts on Google+, those comments and replies will also appear on your Blogger blog, making it easier to engage with all of your readers in one place.
Content creators aren’t the only ones who will benefit, as readers will now have the option to comment publicly or privately to their Google+ Circles. Additionally, when they’re reading through blog comments, they can choose to view all of them, just the top ones, or only those from people in their Circles. In all cases, however, you and your readers will only see the comments you have permission to see.
Getting started with Google+ Comments is very easy. All you have to do is click the Google+ tab on your Blogger-hosted blog’s dashboard and select “Use Google+ Comments.” You can see the commenting system in action on all of Google’s official blogs. The downside is that this isn’t available for blogs hosted on other platforms, like WordPress. However, as TechCrunch pointed out, it’s likely the company is just using its own platform as a staging ground for a wider release in the future.
The service is similar to Facebook comments, which launched back in 2009. It’s unclear how many publishers still use it, what with the introduction of more social-infused options like Livefyre and Disqus. However, if you’re looking for an easy way to tie your Google+ and Blogger community together, you should consider taking Google+ Comments for a test run.
Jennifer Beese: Jennifer Beese has worked as a community manager and social media strategist. When she’s not writing, you can find her studying anatomy and physiology—she literally has a skeleton in her closet—or under the stars with her telescope.